Brevo

4.5 (2,019)
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Automation, Marketing & Transactional Email, and SMS Service

About Brevo

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster. It's easy to use and suitable for companies of all sizes. Build lasting customer relationships with Brevo's flexible toolkit. Products range from marketing to sales, chat, and transactional emails. Choose what you need — and only pay for what you use.

Here are just some of the things you can do with Brevo:
- Run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads
- Trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs
- Automate marketing activities to deliver the right message at the right time, and efficiently manage your audience
- Reduce the number of marketing and sales apps — and get a full view of customer interactions with tools that talk to each other
- Engage customers in real-time and reply to FAQs 24/7 with live chat and chatbot
- Track leads, automate tasks, and schedule meetings with the Brevo Sales Platform
- Connect your e-commerce store to track web sales and use the Retention analysis to improve your marketing strategy.
- Talk to customers anytime, anywhere with Brevo’s cloud-based phone system

Pricing

Brevo offers flexible pricing plans to suit businesses of all sizes. Sign up for the products and features you need. Choose from Marketing Platform, Transactional Email, Conversations, and Sales Platform. Get started for free with unlimited contacts — or upgrade to a paid plan for more advanced features and higher sending limits. Visit brevo.com/pricing to learn more about their pricing options.


Key benefits of Brevo

Save Money.
Get competitive email marketing pricing. For most customers, switching to Brevo provides substantial savings that you can reinvest in other areas important to your business.

Save Time.
Manage email marketing, text message (SMS) marketing and transactional messaging (via email & SMS) within a single Sendinblue account.

Get Help.
Supported by a team that’s dedicated to your success. While other services skimp on service, we’re here to help you by email, phone and Twitter!


Images

Brevo Software - Say Hello to Brevo
Brevo Software - All the Tools to Sow the Seeds
Brevo Software - More tools, more ways to grow
Brevo Software - To help you grow your business
Brevo Software - Connect, Convert, Expand
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Brevo video
Brevo Software - Say Hello to Brevo
Brevo Software - All the Tools to Sow the Seeds
Brevo Software - More tools, more ways to grow
Brevo Software - To help you grow your business
Brevo Software - Connect, Convert, Expand

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Value for Money

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Reviews

Overall rating

4.5 /5
(2,019)
Value for Money
4.5/5
Features
4.4/5
Ease of Use
4.5/5
Customer Support
4.5/5

Already have Brevo?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 2,019
Carmen
Carmen
Overall rating
  • Industry: Insurance
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

E-mail marketing made easy

Reviewed on 18/04/2022

We use it weekly and in some cases daily. It's easy to use, easy to get data and easy to setup and...

We use it weekly and in some cases daily. It's easy to use, easy to get data and easy to setup and change according with the reports we are able to obtain.

Pros

The platform is really user friendly and it allows us to integrate data with our in-house developed systems.

Cons

The customisation of the design of each e-mail it's a little bit tricky, but we make it work with our own designs being uploaded in the platform.

Alternatives Considered

Sender , Benchmark Email and Omnisend

Reasons for Choosing Brevo

Mostly because we were looking for a better integration with our own systems and Sendinblue was the best option.

Switched From

Mailchimp

Reasons for Switching to Brevo

Our IT team felt comfortable working the integrations through Sendinblue with our systems, also the price for more than 100,000 sent e-mails was critical in the decision. The marketing department were also happy working with the data and reports the platform provides.
Mike
Mike
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Sendinblue is a great email marketing platform

Reviewed on 27/07/2022

Overall, I have had a positive experience with Sendinblue. The platform is easy to use and the...

Overall, I have had a positive experience with Sendinblue. The platform is easy to use and the reporting features are really helpful in improving my email marketing results. I would definitely recommend Sendinblue to anyone looking for a good email marketing solution.

Sadly we missed alot of other features, so we switched over to a more complete platform. But price wise sendinblue is GREAT for email marketing!

Pros

I have been using Sendinblue for a while now and I have to say that I am really happy with it. It is a great platform for sending out newsletters and other automated emails. The reporting features are also really good, and I have been able to improve my open rates and click-through rates thanks to the insights I have gained from the reports. Overall, I would highly recommend Sendinblue to anyone looking for a great email marketing platform.

Cons

I didn't really like the fact that I couldn't personalize my emails as much as I would have liked. I also found the interface a bit confusing at times.

Alternatives Considered

ActiveCampaign

Reasons for Switching to Brevo

I chose Sendinblue because it is easier to use and has better reporting features than Activecampaign. The platform is also a lot cheaper, which was a big plus for the customer at that time.
Daniel
Daniel
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Brevo uses hidden policies to decide who gets to be a customer

Reviewed on 14/08/2023

Brevo was easy to sign up, pay, and set up the SMTP links, but then a huge frustration to communicat...

Brevo was easy to sign up, pay, and set up the SMTP links, but then a huge frustration to communicate except through a support agent that always had to send the information to another team. I understand the need to ensure email quality - but refusing to work with a client in any way is a horrible practice. It shows me that even if we had been a client for months, years, or since their inception (without any reason shared with us) that we could just be cut off and shunned.

Pros

Brevo appeared to have all the features we wanted

Cons

Brevo blocked us within hours of using the service without much of any notice sent to our administrator. They reviewed our email content with scrutiny and sent us screen shots asking what the intent of a specific email - which clearly based on its headers were sent to us and forwarded to a gmail account for a particular user. We also host an addiction recovery client whose emails may contain private and sometimes descriptive information about an addiction - we were also asked about those emails.

Alternatives Considered

Mailjet

Reasons for Choosing Brevo

We were looking for phone support for a lower cost.

Switched From

SendGrid

Reasons for Switching to Brevo

We selected Brevo for cost alone - but MailJet has proven to be a much better product than Brevo.
Verified Reviewer
Overall rating
  • Industry: Retail
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Brevo - leading the CRM world!

Reviewed on 26/03/2024

Pros

1. templates are super easy to create
2. Branding is easy to stay consistent from newsletter to newsletter
3. Easy to create and edit templates
4. Open rate, CTR rate easy to understand

Cons

To integrate BREVO to elementor, you need to bring ANOTHER product (like zapier, for example)...this is just too many things to keep track of. I wish it would integrate better to capture our leads from our site.

Ugochukwu L Fred
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Brevo: Is it worth the Investment or No

Reviewed on 14/11/2023

Well in summary, Brevo, formerly known as Sendinblue, presents a compelling solution for businesses...

Well in summary, Brevo, formerly known as Sendinblue, presents a compelling solution for businesses that are in dire need of versatile marketing automation and an email marketing platform. I'm also one of the owners of a business in need of this service.

With its user-friendly interface, robust automation capabilities, and competitive pricing, Brevo seamlessly caters to a broad spectrum of users. Despite the minor drawbacks that I mentioned earlier, Brevo's strengths make it a strong contender in the market, especially for organizations looking for an affordable and feature-rich marketing solution.

If you ask me, Brevo is a well-rounded platform that maintains a balance between functionality and accessibility. This makes it a solid choice for businesses aiming to elevate their digital marketing efforts.

Pros

User-Friendly Interface:
First of all, I love the simplicity of the design of the new user-friendly and intuitive Brevo interface; particularly the light-green feel of the Homepage and dashboard.

Another striking thing there is their deliberate use of abundant white spaces; this does not only make the platform appear super-classy but it also makes it very easy for both beginners and experienced marketers alike to easily understand the system and make proper use of it. The drag-and-drop editor simplifies the process of creating engaging email campaigns without requiring extensive technical skills.

Email Deliverability:
One of Brevo's standout features is its robust email deliverability- anyone who uses the platform can attest to this. I've been using Brevo for over 3 years now (from when it was still known as Sendinblue). The platform employs advanced algorithms to optimize email delivery, minimizing the chances of messages ending up in spam folders (provided you use a custom email eg info@yourwebsitedotcom, and also verify you domain). This is crucial for ensuring that your messages reach the intended audience.

Automation Capabilities:
Brevo excels in automation, when it comes to automation, I give it to them. The system allows you to set up workflows for various scenarios. From welcome sequences to abandoned cart reminders, the automation features enable businesses to streamline their marketing processes and engage with customers at the right time. What's more interesting is the fact that even if you don't know how to use Brevo and need a little help, you can access training videos on Brevo's YouTube channel to help you get started.

Affordability:
The platform's pricing structure is competitive, especially for small to medium-sized businesses. Brevo also offers a free plan with basic features and affordable paid plans that scale with the user's needs even though that amount (Starter $25, Business $65, and BrevoPlus placed at custom price) is still a bit on the high side for some of us in Africa due to exchange, inflation and a whole lot of other pressing factors.

This makes it an attractive option for budget-conscious organizations (especially those in the big 5).

Comprehensive Marketing Suite:
Brevo is not limited to just email marketing; it's a comprehensive marketing suite with an array of marketing tools. Users can leverage features such as:

- SMS marketing
- Chat
- & CRM integration, creating a unified platform for managing various aspects of their marketing strategy.

Analytics and Reporting:
The platform also provides detailed analytics and reporting tools, offering insights into the performance of email campaigns. Users can track key metrics in real-time, such as open rates, click-through rates, and conversion rates, enabling data-driven decision-making.

Cons

Learning Curve for Advanced Features:
It is true that Brevo is user-friendly, however, mastering its more advanced features may take some time (this is the reason I'll advise avy new user to get some help from their YouTube channel. Users looking to harness the full potential of the platform may need to invest additional effort in learning and experimentation.

Limited Design Flexibility:
Although the drag-and-drop editor is very convenient, some super-creative users might find the design flexibility limiting. Customizing templates beyond the provided options may require HTML/CSS knowledge, which could be a drawback for those without coding expertise.

Contact Management Complexity:
Managing contacts and segmentation could be more streamlined. Some users may find the contact management interface less intuitive compared to other platforms, especially when dealing with larger contact lists.

Template Selection:
While Brevo offers a variety of templates, the selection might not be as extensive as some other competitors. Users who are keen on getting some highly specialized or niche templates may find themselves needing to create custom designs; this is exactly what I do any time I want to create a campaign.

Showing 5 reviews of 2,019 Read all reviews

Brevo FAQs

Below are some frequently asked questions for Brevo.

Brevo offers the following pricing plans:

  • Starting from: US$18.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Not Available

Brevo pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Sendinblue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 20,000 emails per month for just $25 -- or send even more emails at great prices.

Brevo has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Brevo supports the following languages:

English, French, German, Italian, Portuguese, Spanish

Brevo supports the following devices:

Android (Mobile), iPhone (Mobile)

Brevo integrates with the following applications:

Adobe Commerce, BigCommerce, Chargify, Convertful, Drupal, Everwin CXM, Freshdesk, GRC Contact, Getsitecontrol, Google Analytics 360, Gravity Forms, Hyperise, Intercom, Jimdo, LeadSync, MailOptin, MailPoet, Microsoft Outlook, NiftyImages, Ninja Forms, Nosto, OptinMonster, PayPal, Personizely, Pipedrive, Poptin, PrestaShop, Privy, Salesforce Marketing Cloud, Shopify, Streak, SugarCRM, Sumo, TOPOL, Typeform, Unbounce, Wisepops, WooCommerce, WordPress, Wufoo, Zapier, Zendesk Suite, Zenkit

Brevo offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

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