---
description: Learn how Critical Impact can help your business. GetApp provides users in New Zealand with the most detailed information on software reviews, prices and features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Critical Impact Reviews, Pricing & Ratings | GetApp NZ 2026
---

Breadcrumb: [Home](/) > [Landing Page Software](/directory/591/landing-page/software) > [Critical Impact](/software/2064238/critical-impact)

# Critical Impact

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> Critical Impact helps businesses deploy marketing campaigns in minutes. Select send options all on one page and then prevent mistakes by seeing a confirmation of all send details. Even test the email across over 100 different device screens from phones to tablets to monitors.
> 
> Verdict: Rated **4.5/5** by 44 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Critical Impact

•	Track subscriber journey from email message to website
•	Refine and set targets with subscriber behavior analysis
•	Create automated email campaigns 
•	Target subscribers based on their website behavior
•	Segment subscribers by custom fields or interactions
•	Send timely confirmation emails to customers 
•	Easily integrate your existing email subscriber lists
•	Build leads and customers through sign up forms
•	Gain deeper insight into customer behavior using Critical Impact’s Google Analytics link and website tracking
•	Offer your own privately branded email marketing solution using your own custom logos and colors via our white label plans

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 44 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Critical Impact Software
- **Location**: McLean, US

## Commercial Context

- **Pricing model**: Usage Based
- **Pricing Details**: Contact Critical Impact Software for pricing details
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Autoresponders
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Scheduling
- Click Tracking
- Contact Database
- Contact Management
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customisable Branding
- Customisable CTAs
- Customisable Forms
- Customisable Templates
- Customizable Fields

## Integrations (2 total)

- Google Analytics 360
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Landing Page Software](https://www.getapp.co.nz/directory/591/landing-page/software)

## Related Categories

- [Landing Page Software](https://www.getapp.co.nz/directory/591/landing-page/software)
- [Email Tracking Software](https://www.getapp.co.nz/directory/1409/email-tracking/software)
- [Email Validation Tools](https://www.getapp.co.nz/directory/1469/email-verification-tools/software)
- [Lead Nurturing Software](https://www.getapp.co.nz/directory/1679/lead-nurturing/software)
- [Transactional Email Software](https://www.getapp.co.nz/directory/1707/transactional-email/software)

## Alternatives

1. [Constant Contact](https://www.getapp.co.nz/software/90578/constant-contact) — 4.3/5 (2912 reviews)
2. [Brevo](https://www.getapp.co.nz/software/91466/brevo) — 4.6/5 (3408 reviews)
3. [Gmail](https://www.getapp.co.nz/software/91602/gmail) — 4.8/5 (13327 reviews)
4. [Mailchimp](https://www.getapp.co.nz/software/8268/mailchimp) — 4.5/5 (17572 reviews)
5. [MailerLite](https://www.getapp.co.nz/software/10156/mailerlite) — 4.7/5 (2256 reviews)

## Reviews

### "One Stop Solution for Email Marketing" — 5.0/5

> **Verified Reviewer** | *5 November 2023* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Critical Impact is a one of the best Email marketing platform.
As it provide variety of templates powerful automated email tool.
Provide great customer support and ease of use.
> 
> **Cons**: It require some technical knowledge and rest of the thing are good.

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### "Easy to use and effective" — 5.0/5

> **Sid** | *18 January 2023* | Medical Devices | Recommendation rating: 9.0/10
> 
> **Pros**: Easy to set up and customize templates. Great metric tracking for all email campaigns.
> 
> **Cons**: Sometime our emails went to SPAM and mobile optimization did not always workout as we expected. I believe this is a common issue with any email platform.
> 
> Cost effective, easy to use and great metric tracking.

-----

### "Great Customer Support" — 4.0/5

> **Andrew** | *6 March 2023* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: They are quick to respond to our questions and needs.  Top notch customer service.
> 
> **Cons**: At times not the most intuitive interface and also cost.
> 
> Overall we have liked Critical Impact and it meets our needs for now.

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### "Easy to use and excellent customer service\!" — 5.0/5

> **Tina** | *31 May 2022* | Media Production | Recommendation rating: 10.0/10
> 
> **Pros**: Critical Impact is very user friendly but the best part about them is their customer service. They are always willing to help and really spend time to explain things to you.
> 
> **Cons**: Sometimes it can be a little slow, especially when building lists that require more complicated rules.
> 
> Overall, Critical Impact has been very easy to use and the customer service is always willing to help.

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### "Best Software I have Used" — 5.0/5

> **Carla** | *6 September 2022* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: The response to my needing help is immediate and helpful. It is also easy to use and they do what they say they will do\!
> 
> **Cons**: I haven't run across anything that I can add in this area.
> 
> This product is what is my most used for acquiring more agents and also letting our existing ones know what is happening in the business.

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## Links

- [View on GetApp](https://www.getapp.co.nz/software/2064238/critical-impact)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/marketing-software/a/critical-impact/> |
| en-AE | <https://www.getapp.ae/software/2064238/critical-impact> |
| en-AU | <https://www.getapp.com.au/software/2064238/critical-impact> |
| en-CA | <https://www.getapp.ca/software/2064238/critical-impact> |
| en-GB | <https://www.getapp.co.uk/software/2064238/critical-impact> |
| en-IE | <https://www.getapp.ie/software/2064238/critical-impact> |
| en-NZ | <https://www.getapp.co.nz/software/2064238/critical-impact> |
| en-SG | <https://www.getapp.sg/software/2064238/critical-impact> |
| en-ZA | <https://www.getapp.za.com/software/2064238/critical-impact> |
| fr | <https://www.getapp.fr/software/2064238/critical-impact> |
| fr-BE | <https://fr.getapp.be/software/2064238/critical-impact> |
| fr-CA | <https://fr.getapp.ca/software/2064238/critical-impact> |

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