---
description: Learn how Adjust can help your business. GetApp provides users in New Zealand with the most detailed information on software reviews, prices and features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Adjust Reviews, Pricing & Ratings | GetApp NZ 2026
---

Breadcrumb: [Home](/) > [Marketing Attribution Software](/directory/1317/marketing-attribution/software) > [Adjust](/software/121363/adjust)

# Adjust

Canonical: https://www.getapp.co.nz/software/121363/adjust

Page: 1 / 2\
Next: [Next page](https://www.getapp.co.nz/software/121363/adjust?page=2)

> Understand the true impact of your marketing efforts. Adjust is the mobile marketing analytics platform trusted by growth-driven marketers around the world, with solutions for measuring and optimizing campaigns and protecting user data.
> 
> Verdict: Rated **4.2/5** by 26 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 26 Reviews |
| Ease of Use | 3.7/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 3.4/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Adjust
- **Location**: Berlin, Germany
- **Founded**: 2012

## Commercial Context

- **Starting Price**: €129.00
- **Pricing model**: Per Feature (Free version available) (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: Chinese, English, French, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Advertising Management
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Behaviour Tracking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Cohort Analysis
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Journey Mapping

## Integrations (8 total)

- Google Analytics 360
- Instagram
- Meta for Business
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- Vungle

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Marketing Attribution Software](https://www.getapp.co.nz/directory/1317/marketing-attribution/software)

## Related Categories

- [Marketing Attribution Software](https://www.getapp.co.nz/directory/1317/marketing-attribution/software)
- [Mobile Analytics Software](https://www.getapp.co.nz/directory/1041/mobile-analytics/software)

## Alternatives

1. [AppsFlyer](https://www.getapp.co.nz/software/119911/appsflyer) — 4.5/5 (138 reviews)
2. [Voluum](https://www.getapp.co.nz/software/2053368/voluum) — 4.5/5 (125 reviews)
3. [Looker](https://www.getapp.co.nz/software/91545/looker) — 4.5/5 (282 reviews)
4. [CTM](https://www.getapp.co.nz/software/127363/calltrackingmetrics) — 4.6/5 (150 reviews)
5. [Dreamdata](https://www.getapp.co.nz/software/131879/dreamdata-io) — 4.8/5 (55 reviews)

## Reviews

### "Good enough, but could be better." — 4.0/5

> **Eduardo** | *1 June 2020* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: Most of the features are very intuitive, you can easily set up a new customer tracking link or add new events with just few clicks away. The testing console it's been a life savier for us, most of the time we do not have access to the source code so we use it for debugging new implementantions and fingerprinting.
> 
> **Cons**: Despite of the all easyness found in Adjust we do miss a more user friendly analytics enviroment. Yes, we have access to the statistics but it is hard for the high level manager (and some of the day-to-day users) to have upfront, easy and direct insights from the platform. Some graphics showing CTIT to detect bad traffic, daily installs monitoring, assisted conversion and so on.

-----

### "Mobile attributions with Adjust" — 5.0/5

> **Leonardo..** | *1 June 2020* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: Recognize paid media attributions in my mobile marketing actions.
> 
> **Cons**: Need for hiring in local currency, in my case Brazil BRL.
> 
> We were able to solve a measurement problem in business results with the entry of Adjust.

-----

### "Challenging for tracking app installs" — 2.0/5

> **Heather** | *21 October 2024* | Telecommunications | Recommendation rating: 4.0/10
> 
> **Pros**: I liked using Adjust to generate tracking links.
> 
> **Cons**: I found Adjust's tracking was difficult to process.
> 
> Ultimately, we decided to part ways with Adjust and move to a new MMP instead.

-----

### "Powerful tool, but UI and payments methods needs to improve." — 5.0/5

> **Verified Reviewer** | *2 June 2020* | Banking | Recommendation rating: 7.0/10
> 
> **Pros**: the information available such as uninstall, click time, impressions, partner cost (facebook and google), are of great value to large advertisers, with large investments in paid mobile media.
> 
> **Cons**: The purpose of Adjust is to assist with mobile attribution, and it does this very well; however, the user interface and campaign setting are not designed for applications that serve multiple business units.&#10;&#10;and the lack of a local payment method, generates many unnecessary tax costs.

-----

### "A Necessary Evil" — 4.0/5

> **Verified Reviewer** | *12 December 2018* | Computer Games | Recommendation rating: 4.0/10
> 
> **Pros**: When set up correctly, it does provide attribution data...but there must be a better way\!  &#10;Good technical support
> 
> **Cons**: - the UI is clunky and non-intuitive&#10;- it's overpriced for what you get
> 
> It's a necessary evil when you need attribution data.  There are others, but most of our partners use Adjust.  I really don't like the UI where you must click on an item a second time to get it to go away.  It's difficult to learn and even the best / most experienced engineers seem to set it up wrong.  Be ready to reach out to support if you're new to the platform as they are good.

-----

Page: 1 / 2\
Next: [Next page](https://www.getapp.co.nz/software/121363/adjust?page=2)

## Links

- [View on GetApp](https://www.getapp.co.nz/software/121363/adjust)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/121363/adjust> |
| de-AT | <https://www.getapp.at/software/121363/adjust> |
| en | <https://www.getapp.com/business-intelligence-analytics-software/a/adjust/> |
| en-AE | <https://www.getapp.ae/software/121363/adjust> |
| en-AU | <https://www.getapp.com.au/software/121363/adjust> |
| en-CA | <https://www.getapp.ca/software/121363/adjust> |
| en-GB | <https://www.getapp.co.uk/software/121363/adjust> |
| en-IE | <https://www.getapp.ie/software/121363/adjust> |
| en-NZ | <https://www.getapp.co.nz/software/121363/adjust> |
| en-SG | <https://www.getapp.sg/software/121363/adjust> |
| en-ZA | <https://www.getapp.za.com/software/121363/adjust> |
| es | <https://www.getapp.es/software/121363/adjust> |
| es-CL | <https://www.getapp.cl/software/121363/adjust> |
| es-CO | <https://www.getapp.com.co/software/121363/adjust> |
| es-MX | <https://www.getapp.com.mx/software/121363/adjust> |
| fr | <https://www.getapp.fr/software/121363/adjust> |
| fr-BE | <https://fr.getapp.be/software/121363/adjust> |
| fr-CA | <https://fr.getapp.ca/software/121363/adjust> |
| pt | <https://www.getapp.com.br/software/121363/adjust> |
| pt-PT | <https://www.getapp.pt/software/121363/adjust> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Review, Compare and Evaluate small business software. GetApp New Zealand has software offers, SaaS and Cloud Apps, independent evaluations and reviews.","email":"info@getapp.co.nz","url":"https://www.getapp.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@type":"Organization","@id":"https://www.getapp.co.nz/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.linkedin.com/company/getapp-com-a-gartner-company/","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"Adjust","description":"Adjust is the mobile marketing analytics platform trusted by growth-driven marketers around the world, with solutions for measuring and optimizing campaigns and protecting user data. Adjust powers thousands of apps with built-in intelligence and automation, backed by responsive global customer support. \n\nAnalyze all your data in one place for smarter, faster decisions. Adjust's Datascape empowers mobile marketers with advanced data reporting and visualization. Drive your app ROI with user acquisition insights and custom metrics, SKAdNetwork, and Cohort Dashboards.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/f7c9712f-42fb-48cc-a372-f68864745369.png","url":"https://www.getapp.co.nz/software/121363/adjust","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/121363/adjust#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":26},"offers":{"price":"129","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Attribution Software","position":2,"item":"/directory/1317/marketing-attribution/software","@type":"ListItem"},{"name":"Adjust","position":3,"item":"/software/121363/adjust","@type":"ListItem"}],"@id":"https://www.getapp.co.nz/software/121363/adjust#breadcrumblist"}]}
</script>
