Virtuous

Virtuous

CRM & donor management for nonprofits

4.8/5 (22 reviews)

Virtuous Overview

What is Virtuous?

Virtuous is a cloud-based customer relationship management (CRM), email marketing, and donor management solution for nonprofit organizations, which aims to help build lasting relationships with donors and increase giving. Included are tools for donation tracking, online giving, predictive constituent scoring, email marketing, and more.

Virtuous includes a donor database which gives users access to data-rich views of their contacts and donors, and enables relationship management. Data and images can be scraped from social profiles and other public data sources, and relationships between givers can be mapped to identify the value of existing donor networks. An integrated map view displays nearby donors to enable the building of local connections. Predictive analytics scores donors based on their social and financial data to identify strong opportunities, and generates suggested gift asks to prompt users to make the right requests at the optimum time. With Virtuous, users can also segment donors into groups for personalized communications, based on their persona, passions, group affiliations, or communication preferences, using customizable tags.

The email marketing features in Virtuous allow users to automate follow-ups with donors and track the effectiveness of marketing campaigns. Drag-and-drop tools enable the design of custom, mobile-responsive emails, while best practice automation templates assist users in automating their email marketing. All donor data, including custom CRM fields, can be merged to personalize communications, and donor queries can be used to generate mailing lists in real time. Virtuous also gives users insight into send, open, and click-through statistics at the campaign and donor level.

Virtuous Overview

Pricing

Starting from
US$199.00/month

Pricing options

Free Trial
Subscription
Value for money

$199/month - 500 contacts; $8/month per 100 additional contacts.
Pro: $449/month - 5000 contacts; $33/month per 1000 additional contacts.
Enterprise: from $849/month - 30000+ contacts


Virtuous Features

Devices
Business size
S M L
Markets
United States
Supported Languages
English

Screenshots

Virtuous screenshot: Donor lifecycle dashboard
Virtuous screenshot: Donor lifecycle dashboard Virtuous screenshot: Donor dashboard Virtuous screenshot: Integrated emails Virtuous screenshot: Take payments online Virtuous screenshot: Personalize donor touches

Virtuous Reviews

Virtuous Reviews

Overall rating
4.8
/
5 22 reviews
Excellent
17

Very good
5

Average
0

Poor
0

Terrible
0

Value for Money
4.7
Features
4.5
Ease of Use
4.6
Customer Support
4.7
100% recommended this app
Johnny A.

The Best People Make the Best CRM

Everything about Virtuous is easy and fast. Virtuous has made learning a new CRM simple. I can manage donors and gifts easily and quickly and when I need help, I can onboard staff in snap.


Verified Reviewer

Our Decision and Migration to Virtuous

We are thrilled to be with Virtuous and are very expectant that this software will enable us to grow in unmeasurable ways. With the marketing tools Virtuous offers, the possibilities are limitless.


Maddie J.

Great way to stay organized

Virtuous has helped us to stay organized and to engage with our donors better. The email send function keeps everything integrated and organized so anyone can pick-up someone else's work and provide each donor with a personalized experience.


Brandon W.

Great platform; still in development

Although it's live, functional, and an overall great platform, Virtuous is still a work-in-progress in somewhat early-stage. Dev team is still working to streamline some of the fundamentals. If you go into it knowing that, you'll be perfectly happy. If you go in thinking you'll be using a "matured" software, you will get frustrated.


Steve C.

Incredible value for powerful industry-leading features

Virtuous is constantly evolving to meet the demands of a competitive marketplace. I've tried some of the other DRM services, and they were bloated and unwieldy. Something as simple as generating a year-end tax receipt was laborious and time-consuming. Virtuous removes that layer of complexity and puts you in control. It is flexible, extensible, and expandable with the click of a few buttons or keystrokes. I would highly recommend Virtuous to any non-profit organization looking for an affordable donor relationship management solution.


Johnny A.
Industry: Museums & Institutions
Company size: 13-50 Employees

The Best People Make the Best CRM

Used Daily for 1+ year
Reviewed on 24/05/2019
Review Source: Capterra

Everything about Virtuous is easy and fast. Virtuous has made learning a new CRM simple. I can manage donors and gifts easily and quickly and when I need help, I can onboard staff in snap.

Pros

For me, Virtuous is about simplifying the typical CRM into a useful, efficient, and powerful tool. Add in Virtuous's automation features and, in my opinion, you get one the best CRMs at a great value. Now, add in some of the nicest people in the business, who really care about you, and you have the best CRM in the world.

Cons

While Virtuous is fantastic, it's also still growing. Some features are missing but they're getting added all the time. To make the automation even more powerful, I would love to see a Zapier integration.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Verified Reviewer
Industry: Nonprofit Organisation Management
Company size: 13-50 Employees

Our Decision and Migration to Virtuous

Used Daily for 1-5 months
Reviewed on 24/05/2019
Review Source: Capterra

We are thrilled to be with Virtuous and are very expectant that this software will enable us to grow in unmeasurable ways. With the marketing tools Virtuous offers, the possibilities are limitless.

Pros

Virtuous possesses one of the nicest interfaces out of the 10+ Donor Management systems/CRMs we looked at. The user-friendly interface and layout create an environment that is more enjoyable to work in and makes learning the software that much easier. We inevitably chose Virtuous because it offers so many automation tools that would allow us to streamline several tasks that had been managed manually. Virtuous came in clutch when Blackbaud dropped the ball. (I typically wouldn't use this opportunity to throw a competitor under the bus, however after our recent migration, it's only fair to others shopping to be warned).

Virtuous was nothing short of amazing during migration period. They have always been very communicative and willing to assist. Even when our prior system was dropping the ball, they stepped in to do what they could do to ensure we were taken care of.

I can honestly say that Virtuous seems to care about their customers and is on our side. Much more than most other vendors I have worked with.

Cons

Although Virtuous has several amazing automations, there are a few limitations. One key feature we were looking for, and still hoping for, is scheduled reports. Scheduled reporting and a more relaxed import tool would make this product and 10/10. By relaxed import tool, I mean an import tool that could be circumvented or allow for more data entry when a match was found. Other than that, the only other area that could be improved is customer service that could be reached by phone or live chat.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Maddie J.
Industry: Newspapers
Company size: 13-50 Employees

Great way to stay organized

Used Monthly for 6-12 months
Reviewed on 17/12/2019
Review Source: Capterra

Virtuous has helped us to stay organized and to engage with our donors better. The email send function keeps everything integrated and organized so anyone can pick-up someone else's work and provide each donor with a personalized experience.

Pros

Virtuous makes it easy to keep all of our donors organized. We are a large nonprofit and prior to beginning to use Virtuous things weren't easy to sort out. It is great to be able to sort and organize to get a better understanding of our donors.

Cons

It can be a little clunky if you need to sort based on a criteria that is not already available. It is still possible, but it can be tough to sort.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

Brandon W.
Industry: Nonprofit Organisation Management
Company size: 2-10 Employees

Great platform; still in development

Used Daily for 6-12 months
Reviewed on 24/05/2019
Review Source: Capterra

Although it's live, functional, and an overall great platform, Virtuous is still a work-in-progress in somewhat early-stage. Dev team is still working to streamline some of the fundamentals. If you go into it knowing that, you'll be perfectly happy. If you go in thinking you'll be using a "matured" software, you will get frustrated.

Pros

User experience and design is grade A.

A lot of cool functionalities that most non-profit CRMs don't have.

Cons

Queries are a little wonky compared to other nonprofit CRMs I've used.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 7.0/10

Steve C.
Industry: Civic & Social Organisation
Company size: 2-10 Employees

Incredible value for powerful industry-leading features

Used Other for 2+ years
Reviewed on 17/08/2017
Review Source: SoftwareAdvice

Virtuous is constantly evolving to meet the demands of a competitive marketplace. I've tried some of the other DRM services, and they were bloated and unwieldy. Something as simple as generating a year-end tax receipt was laborious and time-consuming. Virtuous removes that layer of complexity and puts you in control. It is flexible, extensible, and expandable with the click of a few buttons or keystrokes. I would highly recommend Virtuous to any non-profit organization looking for an affordable donor relationship management solution.

Pros

It is extremely easy to use. The Virtuous team has obviously invested vast amounts of time into determining the most intuitive way of doing things, such as creating projects or gifts, editing donor information, creating volunteer opportunities, or running queries or reports.

Cons

I'm having a difficult time coming up with any cons. I can honestly say there's nothing about Virtuous I don't like. Support staff is very accessible, so if there's ever been anything I was unable to accomplish, they were able to walk me through how to do it.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
9.3/10
Based on 22 user ratings
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Virtuous Pricing

Virtuous Pricing

Starting from
US$199.00/month
Free Trial
Subscription
Value for money

$199/month - 500 contacts; $8/month per 100 additional contacts.
Pro: $449/month - 5000 contacts; $33/month per 1000 additional contacts.
Enterprise: from $849/month - 30000+ contacts

$199/month - 500 contacts; $8/month per 100 additional contacts.
Pro: $449/month - 5000 contacts; $33/month per 1000 additional contacts.
Enterprise: from $849/month - 30000+ contacts

Value for Money
4.7/5
Based on 22 user ratings
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Virtuous Features

Virtuous Features

API
Access Control
Activity Dashboard
Attendance Management
Automatic Notifications
Communication Management
Contact Database
Contact Management
Credit Card Processing
Custom Fields
Customisable Branding
Customisable Reporting
Data Import/Export
Electronic Payments
Email Integration
Event Management
Registration Management
Reminders
Reporting & Statistics
Third Party Integration
Features
4.5/5
Based on 22 user ratings
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Categories

Videos and Tutorials

Videos and Tutorials

Additional information for Virtuous

Additional information for Virtuous

Key features of Virtuous

  • Activity log
  • Automated workflows
  • Chapter support
  • Communication logs
  • Contact management
  • Custom fields
  • Custom reporting
  • Customizable project templates
  • Data import & export
  • Donation management
  • Donor account deduplication
  • Donor management
  • Donor mapping
  • Donor scoring
  • Donor tagging
  • Drag-and-drop email builder
  • Email marketing
  • Email templates
  • Email tracking
  • Engagement tracking
  • Fundraising campaign segmentation
  • Gift import, batching & reconciliation
  • Gift tracking
  • Mail merge
  • Marketing automation
  • Note functionality
  • Online giving integrations
  • Pledge management
  • Predictive analytics
  • Project & impact tracking
  • Searching & segmentation
  • Social media integration
  • Staff/giver assignments
  • Suggested gift asks
  • Task assignments

Benefits

  • Data-rich contact and donor views containing information scraped from social profiles and various public data sources, an integrated map to display nearby givers, and the ability to link related givers to one another, allow users to manage their donor and contact relationships.

  • The giver activity log and note functionality enable the tracking of giver activity and recording of important information, with the ability to attach documents and images, and mark notes as ‘important’ to present critical information to all users.

  • Predictive analytics allow users to score donors based on their financial and relational data to identify opportunities and generate suggested gift asks.

  • Search, filtering, and segmentation tools enable direct marketing to donors and the generation of custom queries and reports.

  • Flexible donation tracking tools allow users to tie donations to different funds and projects, relate individual gifts to multiple donors, manage pledges and recurring donations, and more.

  • Virtuous FAQs

    Virtuous FAQs

    Below are some frequently asked questions for Virtuous.

    Q. What type of pricing plans does Virtuous offer?

    Virtuous offers the following pricing plans:

    Starting from: US$199.00/month

    Pricing model: Subscription

    Free Trial: Available

    $199/month - 500 contacts; $8/month per 100 additional contacts. Pro: $449/month - 5000 contacts; $33/month per 1000 additional contacts. Enterprise: from $849/month - 30000+ contacts

    Q. What are the main features of Virtuous?

    Virtuous offers the following features:

    • Activity log
    • Automated workflows
    • Chapter support
    • Communication logs
    • Contact management
    • Custom fields
    • Custom reporting
    • Customizable project templates
    • Data import & export
    • Donation management
    • Donor account deduplication
    • Donor management
    • Donor mapping
    • Donor scoring
    • Donor tagging
    • Drag-and-drop email builder
    • Email marketing
    • Email templates
    • Email tracking
    • Engagement tracking
    • Fundraising campaign segmentation
    • Gift import, batching & reconciliation
    • Gift tracking
    • Mail merge
    • Marketing automation
    • Note functionality
    • Online giving integrations
    • Pledge management
    • Predictive analytics
    • Project & impact tracking
    • Searching & segmentation
    • Social media integration
    • Staff/giver assignments
    • Suggested gift asks
    • Task assignments

    Q. Who are the typical users of Virtuous?

    Virtuous has the following typical customers:

    Non Profit

    Q. What languages does Virtuous support?

    Virtuous supports the following languages:

    English

    Q. What type of pricing plans does Virtuous offer?

    Virtuous has the following pricing plans:

    Subscription

    Q. Does Virtuous support mobile devices?

    Virtuous supports the following devices:

    Android, iPhone

    Q. What other apps does Virtuous integrate with?

    Virtuous integrates with the following applications:

    Constant Contact, Eventbrite, FullContact, Gmail, Mailchimp, Sage | Accounting, Stripe, iDonate

    Q. What level of support does Virtuous offer?

    Virtuous offers the following support options:

    FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials