About Marketing 360

Marketing 360 is a technology company that provides business management and marketing software and services for SMBs and franchises. The Marketing 360 platform gives SMBs everything they need to manage and grow their business from a singular platform, including the ability to — build a professional website, accept and manage payments, manage leads and customers, book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, and more. Marketing 360 was founded in 2009 with the mission of enriching communities by helping small businesses grow, and is headquartered in Fort Collins, Colorado, with offices in Austin, Texas.

Pricing starting from:

US$25.00

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Marketing 360

Key benefits of Marketing 360

Singular platform
Payments
Scheduling & Booking
Invoice
Modern Websites

Devices

Business size

S M L

Markets

Australia, Canada, United Kingdom, United States

Supported Languages

English

Pricing starting from:

US$25.00

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Marketing 360

Images

Marketing 360 Software - Get paid faster with invoices, contactless payments, credit card, and online transactions
Marketing 360 Software - Social media management and marketing
Marketing 360 Software - Modern mobile website design for any business.
Marketing 360 Software - Build your ads in the platform with banner builder.
Marketing 360 Software - Fully integrated calendar.
Marketing 360 Software - Fully integrated CRM.
Marketing 360 Software - Nurture your customers with email automation.
View 8 more
Marketing 360 video
Marketing 360 Software - Get paid faster with invoices, contactless payments, credit card, and online transactions Marketing 360 Software - Social media management and marketing Marketing 360 Software - Modern mobile website design for any business. Marketing 360 Software - Build your ads in the platform with banner builder. Marketing 360 Software - Fully integrated calendar. Marketing 360 Software - Fully integrated CRM. Marketing 360 Software - Nurture your customers with email automation.

Features

Total features of Marketing 360: 344

  • 2-Way Messaging
  • AB Testing
  • ACH Payment Processing
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Appointment Management
  • Appointment Scheduling
  • Approval Process Control
  • Archiving & Retention
  • Attendance Tracking
  • Audience Targeting
  • Audio File Management
  • Audit Management
  • Auto Update
  • Auto-Responders
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Automatic Re-ordering
  • Barcode / Ticket Scanning
  • Behavior Analytics
  • Behaviour Tracking
  • Behavioural Targeting
  • Benchmarking
  • Billing & Invoicing
  • Billing Portal
  • Booking Management
  • Booth Rental Management
  • Brand Tracking
  • Built-in Accounting
  • Buy-Here-Pay-Here
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Reminders
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cash Management
  • Cataloguing/Categorisation
  • Channel Management
  • Charge Capture
  • Class Scheduling
  • Click Tracking
  • Client Database
  • Client Portal
  • Client Profiles
  • Collections Management
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Communications Management
  • Competitive Analysis
  • Compliance Management
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Publishing Options
  • Contingency Billing
  • Contract/License Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Credit Card Management
  • Credit Card Processing
  • Customer Accounts
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Journey Mapping
  • Customer Management
  • Customer Portal
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Support
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customisable Invoices
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualisation
  • Debit/Credit Card Processing
  • Design Management
  • Discount Management
  • Document Classification
  • Document Management
  • Document Storage
  • Donation Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Forms
  • Electronic Payments
  • Electronic Signature
  • Email Alerts
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Employee Scheduling
  • Engagement Tracking
  • Equipment Tracking
  • Event Management
  • Event Triggered Actions
  • FAQ
  • File Sharing
  • Filtering
  • For Arborists
  • For Automotive Dealerships
  • For Chiropractors
  • For Religious Organizations
  • For Salons and Spas
  • Form Builder
  • Forms Management
  • Fraud Detection
  • Full Text Search
  • Gamification
  • Geotargeting
  • Gift Card Management
  • Goal Setting / Tracking
  • Google Analytics Integration
  • Group Posting
  • Group Scheduling
  • HIPAA Compliant
  • Hourly Billing
  • Image Editing
  • Image Library
  • In-Person Payments
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Control
  • Inventory Management
  • Invoice Creation
  • Invoice History
  • Invoice Management
  • Invoice Processing
  • Job Management
  • Job Scheduling
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Kitting
  • Knowledge Management
  • Labor Rates
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Link Management
  • List Management
  • Localisation Automation
  • Loyalty Program
  • Maintenance Scheduling
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Media Library
  • Member Communication
  • Member Directory
  • Member Portal
  • Membership Management
  • Message Personalisation
  • Mobile Access
  • Mobile App
  • Mobile Commerce
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimised Emails
  • Mobile Payments
  • Mobile Retargeting
  • Moderation
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Location
  • Multi-Store
  • Multiple Payment Options
  • Multiple Site Management
  • Multivariate Testing
  • New Car Dealer
  • Online Booking
  • Online Booking Tools
  • Online Calendar
  • Online Giving
  • Online Invoicing
  • Online Payments
  • Online Store
  • Online Store Builder
  • Order Management
  • PCI Compliance
  • Pageview Tracking
  • Partial Payments
  • Patient Management
  • Patient Records Management
  • Payment Fraud Prevention
  • Payment Processing
  • Payment Processing Services Integration
  • Payment Reminders
  • Payroll Management
  • Performance Metrics
  • Personalisation
  • Photos / Images
  • Pipeline Management
  • Pledge Management
  • Point of Sale (POS)
  • Polls/Voting
  • Post Management
  • Post Scheduling
  • Practice Management
  • Pre-built Templates
  • Product Configurator
  • Project Billing
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • Quotes/Estimates
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Notifications
  • Real Time Reporting
  • Receipt Management
  • Recurring Appointments
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Escalation
  • Rescheduling
  • Reservations Management
  • Response Management
  • Responsive
  • Returns Management
  • Review Generation
  • Review Monitoring
  • Reviews Management
  • Role-Based Permissions
  • Room Booking
  • Routing
  • SEO Management
  • SMS Messaging
  • SMS Reminders
  • Sales Analytics
  • Sales Floor Management
  • Sales Pipeline Management
  • Sales Reports
  • Scheduled Messaging
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Sentiment Analysis
  • Separate Checks
  • Service Department
  • Service History
  • Shipping Management
  • Shopping Cart
  • Shortcodes
  • Site Search Tracking
  • Small Group Management
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Performance Management
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Split Checks
  • Staff Management
  • Status Tracking
  • Subscriber Management
  • Tagging
  • Task Management
  • Tax Calculation
  • Team Management
  • Technician Management
  • Template Management
  • Templates
  • Territory Management
  • Text Editing
  • Text-to-Win
  • Third Party Integrations
  • Time Tracking
  • Time on Site Tracking
  • Tips Management
  • Transaction History
  • Transaction Monitoring
  • Treatment Planning
  • Trend Analysis
  • Used Car Dealer
  • User Interaction Tracking
  • Version Control
  • Video Management
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • Volunteer Management
  • WYSIWYG Editor
  • Wait List Management
  • Web Forms
  • Web Traffic Reporting
  • Web-based Deployment
  • Website Analytics
  • Website Integration
  • Website Management
  • Website Visitor Tracking
  • Workflow Management
  • Worship Planning
  • eCommerce Management

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Reviews

Overall rating

4.6 /5
(921)
Value for Money
4.5/5
Features
4.6/5
Ease of Use
4.6/5
Customer Support
4.7/5

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Showing 5 reviews of 921
Roy H.
Overall rating
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great Team of Professionals to Work With

Reviewed on 21/06/2018

It all works together. That is incredibly important. You need all your sources to be able to come...

It all works together. That is incredibly important. You need all your sources to be able to come into one location and be tracked. Leads are the businesses life blood.If you can't track everything you do, you are just shooting in the dark.

Pros

Most small businesses have a person to do their website, another to do their social media. Working with the team at Marketing 360 I have an expert in every field working on my businesses that are working together. They created a great logo, an incredible website that I have received major accolades for, social media, blogs, videos, etc. that all work together to make my business look professional and keep me on page one for all my keywords. Then they do all the things I hate doing like setting up and populating my CRM. They provide a calendar where my assistance can update my calendar. Then they do something most small businesses never do; they track EVERYTHING. We know immediately when something is working or not working. Most businesses are just shooting in the dark. This process take a while. If you only tried Marketing 360 for 6 months, you haven't given it a fair shake. Marketing takes a while. I know. I have been doing marketing for several years. It takes time to dial it in. Time busy business people do not have. That why I turned 99% of my marketing over to a TEAM, the team of Marketing 360; They work together to bring me customers and brand my business with a consistent message.

Cons

I wish the calendar would tie into my other calendars. Other than that, I have been very satisfied with Marketing 360 and the software.

Response from Madwire

Roy, thank you so much for your review and feedback. We appreciate and value the feedback. All ships rise together and we are excited to work with you and build your business up continuously. Thanks for your business.

Coach kenya C.
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The CRM soft ware is not difficult to understand. For me it's about TIME BLOCKING ....

Reviewed on 14/09/2021

I enjoy my team [SENSITIVE CONTENT]. The entire experience from start until now has been profession...

I enjoy my team [SENSITIVE CONTENT]. The entire experience from start until now has been professional. I like having the support. Speaking weekly is invaluable.

Pros

The CRM soft ware is not difficult to understand. For me it's about TIME BLOCKING and actually taking the time to learn and push buttons. It's kind of like having a new cell phone. You learn new features along the way. I liked that everything is at your finger tips

Cons

Maybe it was me. Maybe it was system interface errors. Not often but sometimes languages simply were not communicating. That's when you walk away and go have Margaritas. This happens in every situation where Tech is involved. Nothing to be concerned about .

Response from Madwire

Hi, Coach Kenya. So glad to hear you've enjoyed working with our team. Please let us know if there's ever anything specific in the platform that is giving you errors or putting you into a margarita-induced state. Our tech team definitely wants to know about that stuff so we can address them. We're looking forward to working with you for years to come!

Leif A.
Overall rating
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support

IF YOU ARE THINKING ABOUT HIRING MARKETING360, YOU NEED TO READ THIS REVIEW

Reviewed on 10/03/2018

Pros

There are only two pros:
1) First and foremost, my contract with Marketing360 is finally over.
2) I was forced to learn everything about sales and marketing that I was trying to delegate.

Cons

Honestly, I didn't want to write this review. I tried to forget about it and just accept my poor decision, but I just can't. I've been done working with the company for nearly a month now and it still bothers me.

Why? Well, I feel it's my public duty to save my fellow entrepreneurs from the jaws of deceit, empty promises, and weekends filled with bashing your head against your computer monitor.

To be perfectly frank, you'd be better off lighting your money on fire than hiring Marketing360 - at least doing so would spare you months of frustration, anger, and disappointment. Hiring them was the worst decision I've ever made.

Their sales guys were a bit pushy, but raised no red flags. The issues started after I signed my contract.

They convinced me that my website needed to be redone, so we embarked on a 2-month search for fool's gold. Unfortunately, I didn't realize that their web designers build their customer's websites on the back of a clunky, archaic platform that they call "UXI."

I have used Squarespace, Wix, Wordpress, Leadpages, and ClickFunnels, so I know a thing or two about website builders. UXI is unspeakably bad.

And the worst thing is that they can literally hold your website hostage - should you decide to part ways with them - because they have total control over the backend.

It took them over 2 months to "optimize my website for conversions" on UXI. I repeatedly requested access to the backend of this website during these 2 months and they told me that they couldn't allow me to do that because they were afraid that I would "break the site." Finally, my marketing executive relented and jokingly told me on a call that "if you break it, you bought it", referring to the complex UXi platform. She then conceded that their developers have trouble using it. Their developers!!

Who in their right mind would want to run their business website on a custom platform that its developers have trouble using?

At this point, I quickly learned how dreadful the whole platform was. Plus, the initial designs were complete garbage. I had to re-design my entire site myself using Wordpress and I did it over a weekend. It took me less than 48 hours to do the exact same thing that was taking them over 2 months!

At every step in the design, the Marketing360 team pushed back on my requests for edits. To them, this was a get-in-and-out, cookie-cutter, copy-and-paste job, while to me, my website is the face of my awesome company - my livelihood - and I truly cared how it represented me and my brand. I wanted it to be welcoming and thoughtful, not a clunky, "conversion-optimized" mess.

Things only went downhill from there.

Response time was generally about a day, which - in many parts of the country - is longer than Amazon takes to deliver your order. Even worse, they take off weekends, so if something goes wrong with an ad over the weekend, you're screwed. This ruined many of my weekends.

My marking executive did not deliver any ad mock-ups on time and she required so much hand-holding that I eventually just spoon fed her all of the ad copy, audience targeting segmentation, and literally everything else.

Just to be clear, I want to say that again...I quickly realized that the only way I could contain my losses in this terrible business relationship was to do all of the ads myself. I made ALL the landing pages, ALL of the copy, ALL of the ad images, created ALL the audiences, EVERYTHING! I had to even teach myself how to do Facebook retargeting, which was the major reason I hired them in the first place.

They require you to sign a 6-month contract and if you decide that you want out, they'll charge you an early termination fee. So, I just kept paying them to spend my money.

Marketing360 basically just worked as my Facebook ad bank, boosting my ads with the money that I gave them. Except this bank charges you thousands of dollars to help you waste your money.

As a 25-year-old who supports his "side hustle" business by working full time as an engineer, this essentially meant that I was just burning through my savings.

Shortly thereafter, my marketing executive sent me an email to tell me that she was leaving the company. I don't know if she quit or was fired, but I can't say I was surprised.

My new marketing executive began working with me 2 weeks before a huge product launch that I had been working on for months. This was basically a make-or-break product launch for my business that was on life support. Ironically, my useless marketing budget was to blame.

My new marketing executive was far better (hence the 2 stars), but the rocky relationship and abysmal results continued.

On January 23rd, 2018, I asked for a refund of all the unused ad credits that I hadn't spent.

In my contract, I was required to pay per month, of which went to ad credits. Little did I know that they actually skim off a percentage of all the ad credits spend to manage the ads. Something that was not spelled out in the contract.

When I asked to just take my unspent marketing budget and walk away, his management flatly declined despite us being outside of the 6-month contract window.

Their reason?? They said that they "want the opportunity to win my business back." I told them that there was nothing they could do to mend the relationship, and they still declined.

I even offered to pay them their "ad premium" (the percentage of money that they scrape off the top of every marketing dollar they spend for you - this was NOT mentioned at all in the contract by the way) on all but they still refused. I had to spend on underperforming ads just to burn through my money because the alternative was them simply keeping it.

And I say "underperforming ads" because I launched the EXACT SAME ADS (same images, videos, copy, targeting) and mine consistently had a 1,000% to 3,000% higher conversion. I showed them data from multiple ads proving this and they gave me the runaround every time.

Unbelievable. The icing on the cake was spending of my "creative hour credits" to one of their video editors for a 20-second promo clip and they sent me an unfinished version and told me that they burned through all the credits. They said I would have to pay them /hour to finish it. This doesn't make any sense because I provided all of the footage and told them precisely how I wanted it to be edited. Another thing that I ended up doing myself in a few hours.

If you scroll down to reviews left in August, you will see that I left a positive review. Well, I wish I could delete it, but I can't. The reason I left this review is that they hounded me for a review from week 1. After a handful of email requests to leave a review in the first month, I begrudgingly did because I didn't want to damage our already fragile relationship.

If you scroll down, you will see that there are NUMEROUS 1-star reviews, but for some reason, those reviews don't get factored into their perfect "5-star" score.

The only thing worse than the I wasted on this company was the stress and aggravation that plagued me on a daily basis. Once famously quipped that building a company is like "eating glass and staring into the abyss" - well obviously Elon has never hired Marketing360, because his entrepreneurial experience would have been worse.

One final point that you need to embrace: sales and marketing is THE MOST IMPORTANT part of your business. I wish businesses succeeded or failed by the quality of their product and service alone, but unfortunately, that's not the case. For the good of your business, you MUST NOT delegate your sales and marketing. If you are in the early stages of your business, this is even more important. You need to know that not all 20-somethings with an iPhone and 1,000 followers on Instagram know how to market in the digital world. If you can't market your business and sell your vision, don't expect someone to be able to do it for you.

If you know how to log into Facebook, then you can figure out how to make your own ads. I taught myself in the past 6 months and I've gotten pretty good.

Over the course of 8 months, Marketing360 did not help me to make a single sale. I spent working with Marketing360 with nothing to show for it.

I messed up, but you don't have to. Please do your homework and think long and hard about this decision.

I wish you all the best in your entrepreneurial endeavors.

Joellen S.
Overall rating
  • Industry: Consumer Services
  • Company size: 11-50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Good for retail service business

Reviewed on 14/09/2021

Seems to be getting the name and brand out in front of the public on multiple levels which is...

Seems to be getting the name and brand out in front of the public on multiple levels which is needed in the service business. Administrators are easy to work with and reach out often to see if there are things that need to be improved or updated.

Pros

Website is good. Marketing does not require a lot of hands on but I receive regular updates and the ability to respond if need be. Integrated well, especially email requests for service. Fits well with a retail service business that needs to constantly put our name in front of the public.

Cons

No complaints for my company as it works well for us. I can see where it might not work well for other types of business that have a different clientele.

Response from Madwire

JoEllen, thank you for sharing! It's great to hear that our team is reaching out at a good cadence for you and that the brand advertising has been going well. We look forward to continuing to serve you!

Jose D.
Overall rating
  • Industry: Mental Health Care
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Amazing Team, Amazing Software

Reviewed on 24/09/2021

[SENSITIVE CONTENT] and [SENSITIVE CONTENT] have been amazing in helping me generate referrals for...

[SENSITIVE CONTENT] and [SENSITIVE CONTENT] have been amazing in helping me generate referrals for the practice, to the extent where I was able to quit my job at the Veteran's affairs as a clinician and going full time on my private practice, a year later I was able to recruit my best friend and colleague to join my practice and soon I will be reaching out for a third clinician to fill in the spot as we catch up with the referrals, I am so lucky to have such a competent and amazing team! Go Madwire!

Pros

The process is very user friendly, no time is wasted on jumping any loops.

Cons

There is nothing I currently do not like about it, I recommend it to anyone!

Showing 5 reviews of 921 Read all reviews

Marketing 360 FAQs

Below are some frequently asked questions for Marketing 360.

Marketing 360 offers the following pricing plans:

  • Starting from: US$25.00
  • Pricing model: Free Version
  • Free Trial: Available

Create a free account to get started.

Marketing 360 has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

Marketing 360 supports the following languages:

English

Marketing 360 supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Marketing 360 integrates with the following applications:

BigCommerce, Booker, Enecto Web Leads, Facebook for Business, Google Ads, Google Analytics, Gravity Forms, Lightspeed, LinkedIn for Business, QuickBooks, Shopify, Solid Commerce, Stripe, WooCommerce, Yahoo Small Business, Yext, Yotpo

Marketing 360 offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, Chat

Related categories

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