About Marketing 360

Marketing 360 is a technology company that provides business management and marketing software and services for SMBs and franchises. The Marketing 360 platform gives SMBs everything they need to manage and grow their business from a singular platform, including the ability to — build a professional website, accept and manage payments, manage leads and customers, book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, and more. Marketing 360 was founded in 2009 with the mission of enriching communities by helping small businesses grow, and is headquartered in Fort Collins, Colorado, with offices in Austin, Texas.

Pricing starting from:


  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Marketing 360

Key benefits of Marketing 360

Singular platform
Scheduling & Booking
Modern Websites


Business size



Australia, Canada, United Kingdom, United States

Supported Languages


Pricing starting from:


  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Marketing 360


Marketing 360 Software - Get paid faster with invoices, contactless payments, credit card, and online transactions
Marketing 360 Software - Dedicated marketing team.
Marketing 360 Software - Social media management and marketing
Marketing 360 Software - Modern mobile website design for any business.
Marketing 360 Software - Build your ads in the platform with banner builder.
Marketing 360 Software - Fully integrated calendar.
Marketing 360 Software - Fully integrated CRM.
Marketing 360 Software - Text message marketing at your fingertips.
Marketing 360 Software - Nurture your customers with email automation.
View 10 more
Marketing 360 video
Marketing 360 Software - Get paid faster with invoices, contactless payments, credit card, and online transactions Marketing 360 Software - Dedicated marketing team. Marketing 360 Software - Social media management and marketing Marketing 360 Software - Modern mobile website design for any business. Marketing 360 Software - Build your ads in the platform with banner builder. Marketing 360 Software - Fully integrated calendar. Marketing 360 Software - Fully integrated CRM. Marketing 360 Software - Text message marketing at your fingertips. Marketing 360 Software - Nurture your customers with email automation.


Total features of Marketing 360: 350

  • 2-Way Messaging
  • AB Testing
  • ACH Payment Processing
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Appointment Management
  • Appointment Scheduling
  • Approval Process Control
  • Archiving & Retention
  • Attendance Tracking
  • Audience Targeting
  • Audio File Management
  • Audit Management
  • Auto Update
  • Auto-Responders
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Automatic Lead Distribution
  • Automatic Re-ordering
  • Barcode / Ticket Scanning
  • Behavior Analytics
  • Behaviour Tracking
  • Behavioural Targeting
  • Benchmarking
  • Billing & Invoicing
  • Billing Portal
  • Booking Management
  • Booth Rental Management
  • Brand Tracking
  • Built-in Accounting
  • Buy-Here-Pay-Here
  • CAN SPAM Compliance
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Recording
  • Call Reminders
  • Call Reporting
  • Call Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cash Management
  • Cataloguing/Categorisation
  • Channel Management
  • Charge Capture
  • Class Scheduling
  • Click Tracking
  • Client Database
  • Client Management
  • Client Portal
  • Client Profiles
  • Collaboration Tools
  • Collections Management
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Communications Management
  • Competitive Analysis
  • Confirmation/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Publishing Options
  • Contingency Billing
  • Contract/License Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Credit Card Management
  • Credit Card Processing
  • Customer Accounts
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Journey Mapping
  • Customer Management
  • Customer Portal
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Support
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Invoices
  • Customisable Templates
  • Customizable Fields
  • Dashboard
  • Data Import/Export
  • Data Security
  • Data Visualisation
  • Debit/Credit Card Processing
  • Design Management
  • Discount Management
  • Document Classification
  • Document Management
  • Document Storage
  • Donation Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Forms
  • Electronic Payments
  • Electronic Signature
  • Email Alerts
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Employee Scheduling
  • Engagement Tracking
  • Equipment Tracking
  • Event Management
  • Event Triggered Actions
  • FAQ
  • File Sharing
  • File Transfer
  • Filtering
  • For Arborists
  • For Automotive Dealerships
  • For Chiropractors
  • For Religious Organizations
  • For Salons and Spas
  • Form Builder
  • Forms Management
  • Fraud Detection
  • Full Text Search
  • Gamification
  • Geotargeting
  • Gift Card Management
  • Goal Setting / Tracking
  • Google Analytics Integration
  • Group Posting
  • Group Scheduling
  • HIPAA Compliant
  • Hourly Billing
  • Image Editing
  • Image Library
  • In-Person Payments
  • Interaction Tracking
  • Internal Chat Integration
  • Inventory Control
  • Inventory Management
  • Invoice Creation
  • Invoice History
  • Invoice Management
  • Invoice Processing
  • Job Management
  • Job Scheduling
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Kitting
  • Knowledge Management
  • Labor Rates
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Link Management
  • List Management
  • Localisation Automation
  • Loyalty Program
  • Maintenance Scheduling
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Media Library
  • Member Communication
  • Member Directory
  • Member Portal
  • Membership Management
  • Message Personalisation
  • Mobile Access
  • Mobile App
  • Mobile Commerce
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimised Emails
  • Mobile Payments
  • Mobile Retargeting
  • Moderation
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Location
  • Multi-Store
  • Multiple Payment Options
  • Multiple Site Management
  • Multivariate Testing
  • New Car Dealer
  • Online Booking
  • Online Booking Tools
  • Online Calendar
  • Online Giving
  • Online Invoicing
  • Online Payments
  • Online Store
  • Online Store Builder
  • Order Management
  • PCI Compliance
  • Pageview Tracking
  • Partial Payments
  • Patient Management
  • Patient Records Management
  • Payment Fraud Prevention
  • Payment Processing
  • Payment Processing Services Integration
  • Payment Reminders
  • Payroll Management
  • Performance Metrics
  • Personalisation
  • Photos / Images
  • Pipeline Management
  • Pledge Management
  • Point of Sale (POS)
  • Polls/Voting
  • Post Management
  • Post Scheduling
  • Practice Management
  • Pre-built Templates
  • Product Configurator
  • Profitability Analysis
  • Project Billing
  • Project Management
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • Quotes/Estimates
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Notifications
  • Real Time Reporting
  • Receipt Management
  • Recurring Appointments
  • Recurring/Subscription Billing
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Escalation
  • Rescheduling
  • Reservations Management
  • Response Management
  • Responsive
  • Returns Management
  • Review Generation
  • Review Monitoring
  • Reviews Management
  • Role-Based Permissions
  • Room Booking
  • Routing
  • SEO Management
  • SMS Messaging
  • SMS Reminders
  • Sales Analytics
  • Sales Floor Management
  • Sales Pipeline Management
  • Sales Reports
  • Scheduled Messaging
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Sentiment Analysis
  • Separate Checks
  • Service Department
  • Service History
  • Shipping Management
  • Shopping Cart
  • Shortcodes
  • Site Search Tracking
  • Small Group Management
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Performance Management
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Spend Analysis
  • Split Checks
  • Staff Management
  • Status Tracking
  • Subscriber Management
  • Tagging
  • Task Management
  • Tax Calculation
  • Team Management
  • Technician Management
  • Template Management
  • Templates
  • Territory Management
  • Text Editing
  • Text-to-Win
  • Time Tracking
  • Time on Site Tracking
  • Tips Management
  • Transaction History
  • Transaction Monitoring
  • Treatment Planning
  • Trend Analysis
  • Used Car Dealer
  • User Interaction Tracking
  • Version Control
  • Video Management
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • Volunteer Management
  • WYSIWYG Editor
  • Wait List Management
  • Web Forms
  • Web Traffic Reporting
  • Web-based Deployment
  • Website Analytics
  • Website Integration
  • Website Management
  • Website Visitor Tracking
  • Work Order Management
  • Workflow Management
  • Worship Planning
  • eCommerce Management


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Overall rating

4.7 /5
Value for Money
Ease of Use
Customer Support

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Showing 5 reviews of 904
Roy H.
Overall rating
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great Team of Professionals to Work With

Reviewed on 21/06/2018

It all works together. That is incredibly important. You need all your sources to be able to come...

It all works together. That is incredibly important. You need all your sources to be able to come into one location and be tracked. Leads are the businesses life blood.If you can't track everything you do, you are just shooting in the dark.


Most small businesses have a person to do their website, another to do their social media. Working with the team at Marketing 360 I have an expert in every field working on my businesses that are working together. They created a great logo, an incredible website that I have received major accolades for, social media, blogs, videos, etc. that all work together to make my business look professional and keep me on page one for all my keywords. Then they do all the things I hate doing like setting up and populating my CRM. They provide a calendar where my assistance can update my calendar. Then they do something most small businesses never do; they track EVERYTHING. We know immediately when something is working or not working. Most businesses are just shooting in the dark. This process take a while. If you only tried Marketing 360 for 6 months, you haven't given it a fair shake. Marketing takes a while. I know. I have been doing marketing for several years. It takes time to dial it in. Time busy business people do not have. That why I turned 99% of my marketing over to a TEAM, the team of Marketing 360; They work together to bring me customers and brand my business with a consistent message.


I wish the calendar would tie into my other calendars. Other than that, I have been very satisfied with Marketing 360 and the software.

Response from Madwire

Roy, thank you so much for your review and feedback. We appreciate and value the feedback. All ships rise together and we are excited to work with you and build your business up continuously. Thanks for your business.

Jasmine J.
Overall rating
  • Industry: Hospitality
  • Company size: Self Employed
  • Used for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Marketing 360 Review

Reviewed on 4/02/2021




I’ll be honest, I haven’t began diving into the product yet! I am still working on including the pricing into my budget! However, I would like to give anecdotes to [SENSITIVE CONTENT HIDDEN] for his Customer Service experience I received..
- [SENSITIVE CONTENT HIDDEN] responded to my inquiry about pricing with in the hour which is saying a lot in my perspective since I am just a small 1 woman team for my business..
- So that says to me they care about each client, and truly figuring out solutions for even us 1 woman teams! - I felt comfortable the entire time honestly it felt as if we had become new friends by the end of the experience..
- He was very transparent about what the pricing would and wouldn’t include, and wasn’t trying to just solicit business to add new accounts! ( I felt like I actually learned from the experience)
- He allowed me to ramble about my life for a moment!!! ( Lol this felt good! As an entrepreneur everyday is a new challenge, things to accomplish, and goal to meet.. So have a few venting moments about entrepreneurship was super helpful)
- Even though the plan is currently out of my price budget, It soon will be, and just based on [SENSITIVE CONTENT HIDDEN] I won’t be looking further for any marketing needs!!!
- I didn’t feel judged or as if my inquiry wouldn’t hold value for not having budget flexibility at the moment..

So, based on my initial Customer Service experience I’m already sold!! I need [SENSITIVE CONTENT HIDDEN] on my team to help build my empire for sure!!


N/a because i haven’t started working with it yet!

Response from Madwire

This is amazing feedback, Jasmine. Thank you so much for taking the time to comment about your experience.
I hope you're enjoying all the free tools and we're really excited for the chance to get to work with you, now or in the future.
Thank you again!

Leif A.
Overall rating
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support


Reviewed on 10/03/2018


There are only two pros:
1) First and foremost, my contract with Marketing360 is finally over.
2) I was forced to learn everything about sales and marketing that I was trying to delegate.


Honestly, I didn't want to write this review. I tried to forget about it and just accept my poor decision, but I just can't. I've been done working with the company for nearly a month now and it still bothers me.

Why? Well, I feel it's my public duty to save my fellow entrepreneurs from the jaws of deceit, empty promises, and weekends filled with bashing your head against your computer monitor.

To be perfectly frank, you'd be better off lighting your money on fire than hiring Marketing360 - at least doing so would spare you months of frustration, anger, and disappointment. Hiring them was the worst decision I've ever made.

Their sales guys were a bit pushy, but raised no red flags. The issues started after I signed my contract.

They convinced me that my website needed to be redone, so we embarked on a 2-month search for fool's gold. Unfortunately, I didn't realize that their web designers build their customer's websites on the back of a clunky, archaic platform that they call "UXI."

I have used Squarespace, Wix, Wordpress, Leadpages, and ClickFunnels, so I know a thing or two about website builders. UXI is unspeakably bad.

And the worst thing is that they can literally hold your website hostage - should you decide to part ways with them - because they have total control over the backend.

It took them over 2 months to "optimize my website for conversions" on UXI. I repeatedly requested access to the backend of this website during these 2 months and they told me that they couldn't allow me to do that because they were afraid that I would "break the site." Finally, my marketing executive relented and jokingly told me on a call that "if you break it, you bought it", referring to the complex UXi platform. She then conceded that their developers have trouble using it. Their developers!!

Who in their right mind would want to run their business website on a custom platform that its developers have trouble using?

At this point, I quickly learned how dreadful the whole platform was. Plus, the initial designs were complete garbage. I had to re-design my entire site myself using Wordpress and I did it over a weekend. It took me less than 48 hours to do the exact same thing that was taking them over 2 months!

At every step in the design, the Marketing360 team pushed back on my requests for edits. To them, this was a get-in-and-out, cookie-cutter, copy-and-paste job, while to me, my website is the face of my awesome company - my livelihood - and I truly cared how it represented me and my brand. I wanted it to be welcoming and thoughtful, not a clunky, "conversion-optimized" mess.

Things only went downhill from there.

Response time was generally about a day, which - in many parts of the country - is longer than Amazon takes to deliver your order. Even worse, they take off weekends, so if something goes wrong with an ad over the weekend, you're screwed. This ruined many of my weekends.

My marking executive did not deliver any ad mock-ups on time and she required so much hand-holding that I eventually just spoon fed her all of the ad copy, audience targeting segmentation, and literally everything else.

Just to be clear, I want to say that again...I quickly realized that the only way I could contain my losses in this terrible business relationship was to do all of the ads myself. I made ALL the landing pages, ALL of the copy, ALL of the ad images, created ALL the audiences, EVERYTHING! I had to even teach myself how to do Facebook retargeting, which was the major reason I hired them in the first place.

They require you to sign a 6-month contract and if you decide that you want out, they'll charge you an early termination fee. So, I just kept paying them to spend my money.

Marketing360 basically just worked as my Facebook ad bank, boosting my ads with the money that I gave them. Except this bank charges you thousands of dollars to help you waste your money.

As a 25-year-old who supports his "side hustle" business by working full time as an engineer, this essentially meant that I was just burning through my savings.

Shortly thereafter, my marketing executive sent me an email to tell me that she was leaving the company. I don't know if she quit or was fired, but I can't say I was surprised.

My new marketing executive began working with me 2 weeks before a huge product launch that I had been working on for months. This was basically a make-or-break product launch for my business that was on life support. Ironically, my useless marketing budget was to blame.

My new marketing executive was far better (hence the 2 stars), but the rocky relationship and abysmal results continued.

On January 23rd, 2018, I asked for a refund of all the unused ad credits that I hadn't spent.

In my contract, I was required to pay per month, of which went to ad credits. Little did I know that they actually skim off a percentage of all the ad credits spend to manage the ads. Something that was not spelled out in the contract.

When I asked to just take my unspent marketing budget and walk away, his management flatly declined despite us being outside of the 6-month contract window.

Their reason?? They said that they "want the opportunity to win my business back." I told them that there was nothing they could do to mend the relationship, and they still declined.

I even offered to pay them their "ad premium" (the percentage of money that they scrape off the top of every marketing dollar they spend for you - this was NOT mentioned at all in the contract by the way) on all but they still refused. I had to spend on underperforming ads just to burn through my money because the alternative was them simply keeping it.

And I say "underperforming ads" because I launched the EXACT SAME ADS (same images, videos, copy, targeting) and mine consistently had a 1,000% to 3,000% higher conversion. I showed them data from multiple ads proving this and they gave me the runaround every time.

Unbelievable. The icing on the cake was spending of my "creative hour credits" to one of their video editors for a 20-second promo clip and they sent me an unfinished version and told me that they burned through all the credits. They said I would have to pay them /hour to finish it. This doesn't make any sense because I provided all of the footage and told them precisely how I wanted it to be edited. Another thing that I ended up doing myself in a few hours.

If you scroll down to reviews left in August, you will see that I left a positive review. Well, I wish I could delete it, but I can't. The reason I left this review is that they hounded me for a review from week 1. After a handful of email requests to leave a review in the first month, I begrudgingly did because I didn't want to damage our already fragile relationship.

If you scroll down, you will see that there are NUMEROUS 1-star reviews, but for some reason, those reviews don't get factored into their perfect "5-star" score.

The only thing worse than the I wasted on this company was the stress and aggravation that plagued me on a daily basis. Once famously quipped that building a company is like "eating glass and staring into the abyss" - well obviously Elon has never hired Marketing360, because his entrepreneurial experience would have been worse.

One final point that you need to embrace: sales and marketing is THE MOST IMPORTANT part of your business. I wish businesses succeeded or failed by the quality of their product and service alone, but unfortunately, that's not the case. For the good of your business, you MUST NOT delegate your sales and marketing. If you are in the early stages of your business, this is even more important. You need to know that not all 20-somethings with an iPhone and 1,000 followers on Instagram know how to market in the digital world. If you can't market your business and sell your vision, don't expect someone to be able to do it for you.

If you know how to log into Facebook, then you can figure out how to make your own ads. I taught myself in the past 6 months and I've gotten pretty good.

Over the course of 8 months, Marketing360 did not help me to make a single sale. I spent working with Marketing360 with nothing to show for it.

I messed up, but you don't have to. Please do your homework and think long and hard about this decision.

I wish you all the best in your entrepreneurial endeavors.

Sandra C.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 9.0 /10

Marketing that comes full circle ;)

Reviewed on 5/12/2018

When they say they are the #1 marketing platform for small business, I truly believe they are...

When they say they are the #1 marketing platform for small business, I truly believe they are right. I have been using Marketing 360 for years, and without it I would not have been able to build my company providing consultant marketing work for small business to what it is today!


Marketing 360 does most of the work for you; sign up your business and you get paired with a marketing consultant on their end, who helps you break down all the metrics provided through their platform. Their visual representations are far superior to any marketing software I have seen -- think Google analytics, but more visually appealing.


I am sure it has a bit of a steep learning curve for new users & non-marketers. We used to give clients a portal to check out their businesses' marketing needs, etc. first hand -- but some complained that it was over-complicated, so we do not provide these anymore. However, as a graduate in Marketing at MSU, I had not problem navigating any of the resources provided; I am sure that any new user could learn the process within days.

Joanna L.
Overall rating
  • Industry: Entertainment
  • Company size: 2-10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

This is how digital marketing should be!

Reviewed on 29/08/2018

I have recommended marketing 360 to a number of clients. I like that the team is responsive to all...

I have recommended marketing 360 to a number of clients. I like that the team is responsive to all requests, I like that the CRM is very easy to use and that the emails can be automated based on various selections. It is a great platform for digital marketing for any sized business.


I like that I can see very clearly what the cost of each component of the digital program is. The CRM is very easy to use and allows us to maximize each lead.


I wish there were some additional automations available.

Response from Madwire

Hi Joanna! I really appreciate you taking the time to leave us such a great review. When we first went about building the Marketing 360® platform it was really important to us to make sure that not only was every aspect of your digital marketing visible, but that it was also actionable. I love to hear that you're using the CRM as well, as that is a huge opportunity many business owners miss out on.

What sort of additional automations would you like to see in future iterations? We're always looking for feedback on new features and functionality we can add. Your Marketing Executive, Joey, would be happy to pass those requests on to our R&D team for review.

Thanks again! It's been a pleasure working with you and I know we'll be great partners for years to come. :)

Showing 5 reviews of 904 Read all reviews

Marketing 360 FAQs

Below are some frequently asked questions for Marketing 360.

Marketing 360 offers the following pricing plans:

  • Starting from: US$25.00
  • Pricing model: Free Version
  • Free Trial: Available

Marketing 360 has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

Marketing 360 supports the following languages:


Marketing 360 supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Marketing 360 integrates with the following applications:

BigCommerce, Booker, Enecto Web Leads, Facebook, Google Ads, Google Analytics, LinkedIn for Business, Shopify, Solid Commerce, WooCommerce, Yahoo Small Business, Yotpo

Marketing 360 offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, Chat

Related categories

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