Webflow

4.6 (243)
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Break down silos between marketing, design, and development

About Webflow

Webflow is a visual web development platform that allows companies to design, build, and launch completely custom websites without writing code. Launch new campaigns faster, optimize your site on the fly, and connect your website to your key marketing tools. Take control of HTML5, CSS3, and JavaScript in a completely visual canvas — and let Webflow translate your design into clean, semantic code that’s ready to publish to the web, or hand off to developers.


Key benefits of Webflow

Webflow is a visual website builder for designing professional, responsive sites. No coding required.


Images

Webflow Software - Design your pages visually, with real content
Webflow Software - Publish straight to the web, or hand off clean code.
Webflow Software - The site you want — without the dev time
Webflow Software - Fill a blank canvas with everything HTML5 has to offer
Webflow Software - Build flexbox and grid layouts, then style every element to perfection
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Webflow video
Webflow video
Webflow Software - Design your pages visually, with real content
Webflow Software - Publish straight to the web, or hand off clean code.
Webflow Software - The site you want — without the dev time
Webflow Software - Fill a blank canvas with everything HTML5 has to offer
Webflow Software - Build flexbox and grid layouts, then style every element to perfection

Not sure about Webflow? Compare with a popular alternative

Webflow

4.6 (243)
VS.

Starting Price

US$15.00
month
US$300.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

69
56

Integrations

No integrations found
28

Ease of Use

4.1 (243)
4.2 (58)

Value for Money

4.2 (243)
4.2 (58)

Customer Service

4.2 (243)
4.1 (58)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.6 /5
(243)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.1/5
Customer Support
4.2/5

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Showing 5 reviews of 243
Dana
Dana
Overall rating
  • Industry: Online Media
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A Superb All-In-One Service For Design, Hosting, Blogging and E-Commerce

Reviewed on 15/11/2019

My creativity is off the charts. Yes, seriously. I no longer feel limited in my designs and that's...

My creativity is off the charts. Yes, seriously. I no longer feel limited in my designs and that's worth every penny they charge, and for all they offer in their paid plans - it's a no brainer.

Pros

Oh my, where to start! I've been a designer for over 12 years and I've been looking for a more intuitive way of design and expressing my creativity online. I've mostly used Wordpress but was getting tired of the same 'ol, same 'ol, if you will. Websites were all starting to look the same, in other words... boring. I came across Webflow a couple months ago and let's just say, I'm in total love!

I'm not quite a developer yet so having software like Webflow gives me the freedom and flexibility to still be creative and push out hyper-functional websites that actually work and look good. The code is super clean and export-able, sites are responsive - with the ability to manage/rearrange/save content for each device - and customization is top notch.

Their video tutorials (and PixelGeek on YouTube - he's the coolest!) and knowledge center offer in-depth guidance and help, which is a blessing. I also appreciate the fact that I can host with Webflow as well. At this point in my career, I want everything as streamlined as possible and Webflow makes it easy and secure.

Cons

The free plan is limited but understandbly so. It's not for the faint of heart either. You have to want to learn a new method and process in order to make it work for you, especially if you're not much of a developer or deep digger (as I call it) of code.

Their pricing, while very much worth it, needs an overhaul from their marketing department. It's difficult to understand what's needed. For instance, you need a Site plan as well as an Account plan, but that's not made very clear. I actually had to find the answer in their forum. For instance, if you want to host/create/manage 3 websites, you'll need 1 Account plan and 3 site plans.

Matthew
Overall rating
  • Industry: Environmental Services
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Webflow - Great for Advanced Users

Reviewed on 13/01/2023

Overall, despite Webflow's high cost, I believe it's a great option for relatively simple websites...

Overall, despite Webflow's high cost, I believe it's a great option for relatively simple websites that aren't too large. If you want to create a large blog or news site, I would suggest Wordpress because you won't have to pay for your site scaling as you would in Webflow. Webflow's editor is not very scaleable, but the things you can accomplish with it are pretty advanced if you work hard (for example, I made a tabs section where the tabs were custom SVG shapes - I would not know how to do this in Wordpress). It's by far the most customizable web builder out there. So, if you have a good understanding of HTML and CSS and can translate that to at least figure out Javascript well enough, and if you want to create sites with a wow factor, I recommend Webflow.

Pros

Webflow is great for advanced web developers who understand coding on a deep level. Even though they market it as a no code solution, having a deep understanding of coding makes navigating the user interface so much easier and decreases the time required to learn the platform. It has a massive repository of paid templates that are amazing and free cloneables that can be copied and pasted onto your site which are equally amazing. These options can significantly cut development time. Also, Webflow makes it easy to use advanced CSS options like CSS flex or grid. Overall, there's a lot to like about Webflow.

Cons

Webflow is very expensive compared to Wordpress and page builders on Wordpress because the costs are often more than you expected. If you are a business who wants to have a blog or news section, you'll likely need to pay for their Business plan AND a CMS plan to be able to have the ability to make blog page templates and store blog article content. There are limits to the CMS items you can store, and Webflow will increase pricing tiers on their plans based on large volumes of traffic, so it is definitely one of the most expensive platforms I've seen. It is not a good option for small businesses. Also, there is a very steep learning curve to using Webflow, but that is mitigated by the excellent learning courses they provide.

Aaron
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Mobile Apps Stay AWAY, webflow is useless to you

Reviewed on 28/11/2023

We built an entire website prior to learning that webflow is completely incompatible with deep...

We built an entire website prior to learning that webflow is completely incompatible with deep linking to our app, LITERALLY OUR CORE PRODUCT. We had to build an entire service just to route around this issue. It cost us thousands of dollars and hundreds of man-hours to do properly.

There are hundreds of users asking for this feature for years and it is literally one of the simplest aspects to modern web development and they have been silent on the matter.

Pros

The user interface is easy to use if you don't need access to advanced tooling or highly specialized customizations.

Cons

BEWARE: If you are building a website for a mobile or desktop app, Webflow is useless to you. You can not access basic aspects of the website, such as the well-known folder that you need to link to external applications in the OS. You can not deeplink using Webflow at all.

Webflow might be a great tool for you if you are using it for another company/use case, but as a cross-platform developer, it is a dead end.

Joshua
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

The best website designer out there

Reviewed on 31/08/2022

Webflow is a professional tool that I am very comfortable working with. I use it practically every...

Webflow is a professional tool that I am very comfortable working with. I use it practically every day with pleasure.

Pros

Webflow is the best solution for designers who want to build high-level web experiences without the support of a development team. The design tool is the most advanced in the industry, and although it has a somewhat steep learning curve at first, it offers great freedom in design choices.
The excellent design tool is accompanied by an integrated hosting solution with excellent performance and a robust CMS.

Cons

Although the potential and flexibility of the platform are very high, there are some situations in which one finds oneself having to rely on third-party solutions to turn around the shortcomings of the tool.
Developing and deploying new features isn't particularly fast.
In some usage scenarios, the costs are too high. Especially eCommerce solutions are excessively expensive for what they offer. Although there is an intention, I have not yet had the chance to offer my customers a Webflow eCommerce solution because it is too expensive.

Azeem
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Amazing Website Builder for Designers

Reviewed on 25/04/2022

We're currently a small team working on a product and we're not in a position to hire professional...

We're currently a small team working on a product and we're not in a position to hire professional web developers to work on our website. That's where Webflow came to our rescue. The learning curve was there but over time, the nimbleness of the product helped us a long way.

Pros

The features I loved about Webflow are:
1. The website builder is so easy to use.
2. The guided demo when you get in the first time is top-notch. It got me acquainted with the interface exceptionally fast.
3. It has an easy to understand pricing plan. For someone who is new to websites, the plan allows you to clearly understand how pricing works.
4. The template library and component cloning features are majestically good. We've been able to deploy complex animations and components simply by cloning them through other templates.
5. Lastly, Webflow has an amazing community that comes up with answers faster than their support team.

Cons

There isn't much to dislike but:
1. The customer support could be faster, my empathetic and responsive.
2. If they could come up with a better way to optimise sites for mobile, it would be a gamechanger.

Alternatives Considered

WordPress and Softr

Reasons for Choosing Webflow

Webflow offered easy customizations, unlike Unbounce and Wordpress. Wordpress was somehow difficult to understand and optimize for us (personal experience, can be different for others)

Switched From

Unbounce and WordPress

Reasons for Switching to Webflow

Webflow was simply to understand and even during the learning curve, the impact was tangible and visible.
Showing 5 reviews of 243 Read all reviews

Webflow FAQs

Below are some frequently asked questions for Webflow.

Webflow offers the following pricing plans:

  • Starting from: US$15.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Webflow's paid plans start at $16/mo for everything you need, including an optional custom domain name. Subscription packages include Personal, Professional and Team levels, all billed annually. Enterprise plans are available on enquiry.

Webflow has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Webflow supports the following languages:

English

Webflow supports the following devices:

We do not have any information about what integrations Webflow has

Webflow offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

Related categories

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