---
description: Learn how Brand24 can help your business. GetApp provides users in New Zealand with the most detailed information on software reviews, prices and features.
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title: Brand24 Reviews, Pricing & Ratings | GetApp NZ 2026
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/1091/social-media-monitoring/software) > [Brand24](/software/101485/brand24)

# Brand24

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> Brand24 is an easy-to-use social listening solution used by companies of all sizes to analyze real-time online conversations about their brands, products, and competitors.&#10;&#10;Brand24 allows businesses to grow sales, get customer insights, find influencers or analyze the results of marketing campaigns.
> 
> Verdict: Rated **4.7/5** by 254 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Brand24

 Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes you.&#10;&#10; Improve customer satisfaction — Access and engage online mentions to increase customer satisfaction. Find out what people like or dislike about your business to improve communication.&#10;&#10; Measure your marketing / PR efforts — Get access to intelligent analytics, and make data-driven decisions to improve your PR/marketing strategy. Track your social media performance in one place. Use our daily/weekly reports to save your time. You can export the data as PDF and Excel reports. &#10;&#10; Hashtag monitoring — Find influencers by following various hashtags. Measure the impact of a hashtag campaign by looking at metrics like Reach and Engagement.&#10;&#10; Influencer marketing — Brand24 will find the most prominent influencers within your niche and calculate their share of voice and influencer score. Start working together with people who already love your brand\! &#10;&#10; Find your competitors — Brand24 will help you track the mentions of your keywords and organize them in one neat dashboard. You will get a list of your competitors, and you will also see which companies people are recommending and why. This is the beginning of a more in-depth analysis, mainly the assessment of the strengths and weaknesses of the competition.&#10;&#10; Improve your brand awareness — With a well-established community, you can rapidly spread your brand awareness and build relationships with potential customers who will become loyal fans\!&#10;&#10; Automated sentiment analysis — Positive, negative, and neutral mentions are segmented using advanced sentiment detection.&#10;&#10; Instant notifications — Receive instant notifications of negative mentions and engage in critical conversations&#10;&#10; Convenient reporting — Use free branding PDF reports to showcase how well your campaigns perform. Accelerate your teammates on every project you work on.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 254 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Brand24
- **Location**: Wroc¿aw, Poland
- **Founded**: 2011

## Commercial Context

- **Starting Price**: US$199.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Individual - 3 keywords, 2k mentions, $79 / month, billed yearly.&#10;Best for tracking a small brand.&#10;&#10;Team - 7 keywords, 5k mentions, $149 / month, billed yearly.&#10;Ideal for startups and small businesses.&#10;&#10;Pro - 12 keywords, 25k mentions, $199 / month, billed yearly.&#10;Ideal for growing businesses and small agencies.&#10;&#10;Enterprise - 25 keywords, 100k mentions, $399 / month, billed yearly.&#10;Ideal for enterprise businesses and large agencies.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish
- **Available Countries**: Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Bahamas, Barbados, Belgium, Belize, Bermuda, Bolivia, Brazil, British Virgin Islands, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Cuba and 55 more

## Features

- @mentions
- AI Mention Tracking
- AI Visibility Score
- API
- Activity Dashboard
- Alerts/Notifications
- Article Author Database
- Audience Targeting
- Benchmarking
- Brand Tracking
- Campaign Analytics
- Campaign Management
- Citation Intelligence
- Collaboration Tools
- Competitive Analysis
- Competitive Benchmarking
- Competitor Monitoring
- Contact Management
- Customer Engagement
- Customer Experience Management

## Integrations (1 total)

- Slack

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Social Media Monitoring Software](https://www.getapp.co.nz/directory/1091/social-media-monitoring/software)

## Related Categories

- [Brand Management Software](https://www.getapp.co.nz/directory/302/brand-management/software)
- [Public Relations Software](https://www.getapp.co.nz/directory/311/public-relations/software)
- [AI Marketing Tools](https://www.getapp.co.nz/directory/3873/ai-marketing-tools/software)
- [Reputation Management Software](https://www.getapp.co.nz/directory/873/reputation-management/software)
- [Social Media Monitoring Software](https://www.getapp.co.nz/directory/1091/social-media-monitoring/software)

## Alternatives

1. [Hootsuite](https://www.getapp.co.nz/software/20432/hootsuite) — 4.4/5 (3796 reviews)
2. [Agorapulse](https://www.getapp.co.nz/software/91082/agorapulse) — 4.6/5 (713 reviews)
3. [YouScan](https://www.getapp.co.nz/software/114583/youscan) — 4.9/5 (114 reviews)
4. [Sprout Social](https://www.getapp.co.nz/software/20453/sprout-social) — 4.4/5 (606 reviews)
5. [Lyfpit](https://www.getapp.co.nz/software/2043883/lyfpit) — 4.6/5 (138 reviews)

## Reviews

### "Great tool for marketing manager" — 5.0/5

> **Katarzyna** | *9 July 2025* | Sports | Recommendation rating: 8.0/10
> 
> **Pros**: I like Brand24 for its real-time monitoring, clear insights, and easy way to track brand mentions across the web.
> 
> **Cons**: The thing I like least about Brand24 is that historical data access is limited unless you're on a higher-tier plan.
> 
> Overall, my experience with Brand24 has been very positive. The platform is intuitive, fast, and delivers valuable insights that help monitor brand reputation, track campaigns, and respond to mentions in real time. It’s especially useful for PR and marketing teams. While some advanced features are gated behind higher plans, the core functionality is reliable and impactful.

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### "B24 user on a daily basis" — 5.0/5

> **Cezary** | *11 July 2025* | Consumer Electronics | Recommendation rating: 9.0/10
> 
> **Pros**: Fast and accurate monitoring, advanced analytics and reporting, mention filtering and tagging, user-friendly interface.
> 
> **Cons**: Sentiment analysis accuracy issues, social media data limitations, lack of some channel integrations (TikTok or YouTube Shorts).
> 
> Brand24 is one of the best internet monitoring tools available, especially for Polish-language content. Its greatest strengths are fast alerts and deep analytics, which offer strong support for brand reputation management, crisis response, and campaign evaluation. For medium to large companies, it’s a valuable tool for PR, marketing, and customer service teams. For smaller players, the cost-benefit ratio should be carefully considered. Fortunately, the trial version allows for a thorough evaluation of its capabilities.

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### "Good but can be better" — 3.0/5

> **Ed** | *1 July 2024* | Information Technology & Services | Recommendation rating: 7.0/10
> 
> **Pros**: Giving link of all the keywords properly and the interface is great easy to understand
> 
> **Cons**: Duplicate data, and less data available
> 
> Good but can be better if they remove duplicate content and add more relevant content

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### "A Powerful and User-Friendly Media Monitoring Tool" — 5.0/5

> **Iyan** | *8 October 2025* | Financial Services | Recommendation rating: 7.0/10
> 
> **Pros**: Value for money, Clean, Actionable Dashboard, Influencer \&amp; Source Insights, and Strong Reporting Features
> 
> **Cons**: Sentiment Accuracy Can Be Off, and Lack of Features in Integration or Data Sources.It is like some regions are not well covered, and some integrations are not available. Users sometimes complain that posts or mentions from certain platforms are missed, or that there are blind spots in source coverage.
> 
> Responsive Customer Support and Fair Value. But the less are historical data limitations and source gaps

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### "Great service + Quality Data" — 5.0/5

> **Caleigh** | *12 October 2025* | Nonprofit Organisation Management | Recommendation rating: 9.0/10
> 
> **Pros**: Incredible service. \[sensitive content hidden\] was always there and would walk me through things and answer all questions promptly. Good value for money compared to other comparable services. Good quality data. Easy to use and learn how to use the platform (especially with \[sensitive content hidden\]).
> 
> **Cons**: The format of downloaded mentions in the PDF report looked weird and wasn't super user friendly. Downloading data in general could be a bit easier. Tracking hashtag impressions would also be great.
> 
> Really great overall\! It's an intuitive and helpful platform and served our needs well. The helpfulness and promptness from people like \[sensitive content hidden\] really stood out, and makes me want to come back. Data exports could be improved a bit but overall it got what we needed and included helpful metrics like Advertising Value Equivalency.

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## Links

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