Sprinklr

4.2 (82)
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Social media management, analytics & strategy planning.

About Sprinklr

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Use Sprinklr's social listening insights to monitor competition, track audience engagement, and measure sentiment, moods, and market trends. Social publishing can be used to create, share and target content. The editorial calendar and organizational compliance and approval rules can be used to ensure consistent content and brand messaging. All your sourced and produced content can be protected using the social asset management module. Share and reuse successful content and identify the best performing content and content producers.

Sprinklr can be used to collaborate on social campaigns, from design to launch. Use reporting metrics from multiple channels to show the effectiveness of your content on ROI. You can also use Sprinklr to build social apps, as well as to monitor social activity from any mobile device, anywhere and anytime.


Key benefits of Sprinklr

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.


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Sprinklr Software - Campaign overview
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Sprinklr Software - Campaign overview
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Reviews

Overall rating

4.2 /5
(82)
Value for Money
3.9/5
Features
4.3/5
Ease of Use
3.8/5
Customer Support
4.0/5

Already have Sprinklr?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 82
Verified Reviewer
Overall rating
  • Industry: Apparel & Fashion
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Streamlining Your Marketing Plan

Reviewed on 21/02/2022

As a result, the program's original concerns about rigorous reporting requirements and multi-channel...

As a result, the program's original concerns about rigorous reporting requirements and multi-channel marketing campaign analytics have been alleviated by the experience. Campaign attribution and return on investment analysis have been made much easier thanks to the tool's ease of use for myself and my colleagues.

Pros

Social media and marketing management are the primary functions of Sprinklr in our communications department. However, we do use it to communicate relevant information with other divisions of our organization. It includes a wide range of reporting options. Planning and rearranging our daily, weekly, and monthly routines have become automatic for us. Customer service is quick to answer our questions and aid us in solving any problems that may arise.

Cons

Platform APIs do not support some features, such as Instagram story videos. You may have to give up Sprinklr and use native apps in some cases because of this lack of support. It's not cheap to use Sprinklr if you're a big brand that needs to run a lot of listening queries.

Verified Reviewer
Overall rating
  • Industry: Human Resources
  • Company size: 501–1,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Fantastic Social Media Management Software

Reviewed on 17/09/2020

I really liked Sprinklr and it's a software that I always tell people to check out. It's on the...

I really liked Sprinklr and it's a software that I always tell people to check out. It's on the upper end of price for social media software so be aware of that. If you're just starting out in social or have a small business, this may not be the software for you. But if youre a mid size company and above, Sprinklr is awesome.

Pros

The part of Sprinklr that I loved the most was their reporting. Not only was it easier to run reports but it was super easy to pass these reports on to senior managment. Sprinklr also has a depth of reporting that you don't see in other social media tools. I never had to have anything extra to help track our social media engagements.

Cons

The social listening feature on Sprinklr is ok. Their listening software does as pretty good job or tracking mentions on social but if you want to track the whole internet, you're going to need some extra help.

Verified Reviewer
Overall rating
  • Industry: Music
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Sprinklr

Reviewed on 30/04/2021

When used for social listening purposes, it's a good tool. Social media management, not the ideal...

When used for social listening purposes, it's a good tool. Social media management, not the ideal one.

Pros

I like the research and insight features. It helps me understand my audience and come up easily with solutions.

Cons

Don't really like the social media manager interface, it's not intuitive. Customer service is also veeeery slow.

Verified Reviewer
Overall rating
  • Industry: Real Estate
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Soup-to-nuts social CMS tool

Reviewed on 24/05/2019

We have been very happy with our Sprinklr partnership - if your company has the budget to support...

We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.

Pros

Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Cons

Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.

Muhammad
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

A great product with poor customer support

Reviewed on 20/05/2022

Pros

Sprinklr can fetch real time comments, messages, posts from social media channels into dashboards which help advisors to reply to customer queries and/or concerns. It has extensive reporting and does social listening as well across social media channels where you can fetch posts using particular keywords.

Cons

Sprinklr can do almost everything but there are sometime few misses. It misses to fetch comments or the numbers in the reporting are sometimes different from actual channel analytics. Their support is a major miss. If something needs extensive troubleshooting, the support will always try to brush it under the carpet and push back.

Showing 5 reviews of 82 Read all reviews

Sprinklr FAQs

Below are some frequently asked questions for Sprinklr.

Sprinklr offers the following pricing plans:

  • Pricing model: Subscription
  • Free Trial: Available

Pricing is based on the type of plan. Sprinklr Social has 2 pricing plans 1. Sprinklr Social Self-Serve (Monthly and Annually) 2. Sprinklr Social Enterprise

Sprinklr has the following typical customers:

201–500, 501–1,000, 1,001–5,000

Sprinklr supports the following languages:

English, French, German, Portuguese, Spanish

Sprinklr supports the following devices:

Android (Mobile), iPhone (Mobile)

Sprinklr integrates with the following applications:

Adjust, Adobe Analytics, Adobe Commerce, Adobe Experience Manager, AppsFlyer, BL.INK, Bazaarvoice, Beckon, Bitly, Bronto Marketing Platform, Canary, Chargify, Domo, FormAssembly, Google Analytics 360, Google Data Studio, Haptik, HubSpot Marketing Hub, Jive, Kochava, LinkedIn for Business, Mailchimp, Mailchimp Transactional Email, Marketo Engage, Marketo Sales Connect, MediaValet, Meta for Business, Microsoft Power BI, Microsoft Power BI - BI - JourneyTEAM (Reseller), Oracle Eloqua Marketing Automation, Oracle Responsys, PowerReviews, SAP Service Cloud, Salesforce Service Cloud, Shopify, Snapchat, Stripe, Tableau, Trustpilot, Twitter/X, WordPress, Zendesk Suite

Sprinklr offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep)

Related categories

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