Brevo Reviews

I like that it's so easy to use and it integrates easily with most of other marketing apps. I was looking for a solution where I could simply build a list and focus on marketing automation and sending impactful email marketing campaigns. Brevo allows me to do just that and the great thing is that it's inexpensive and I can increase my sending limit easily if necessary. Great tool for smaller creators.

Perhaps the user interface could look a bit more modern, and it would be nice if I didn't have to pay extra to remove Brevo's logo from my email campaigns.

The functionality at the free level. The ease of finding everything I need.

The removal of the heat maps from the free level. I found that really useful, but I'm not making enough from my list to afford an upgrade yet.

It’s bang for its buck and ease in creating campaigns

I struggled to get verified when creating the account which took a while to get resolved

Very user friendly. Can use on both mobile and desktop. Automations are easy to set up and to manage.

No mobile app, it is hard to see stats etc on a mobile device.

I think Brevo is easy to use and it's also complete. I can easily create and schedule my emails and I think the free version is great for small businesses. The paid versions have a fair price.

It doesn't have an app and it's terrible on the phone browser, so I can only use it with a desktop. Sometimes I want to write and prepare some campaigns while using my phone, but it's impossible.

Simple process to upload data, images and content when producing automated campaigns and emails for large groups of contacts

The only thing I can think of is the error about the server on the page as I am not sure how to rectify it but it diesnt stop the system from working.

Brevo is a very easy and simple way to enter digital marketing, in such a way that it allows you to follow your client from the initial sending of a newsletter to the follow-up in CRM, turning into: SALES, SALES, SALES!!!

I would like there to be more alternatives in the Pay-As-You-Go category, especially for those of us who have specific seasonal businesses.

I love the value of this product. I can send more emails to way more contacts for less money.

The automation features are powerful and flexible, including jumping from one automation to another or repeating part of a workflow based on action or inaction. I love it.

Deliverability is the best I've seen and they make it easy to track issues with particular domains. Thank you!

Analytics and reports are solid.

The onboarding was a mess with errors in their documentation: it took us three months or so, so plan for that. Their support was AWFUL then but has improved dramatically in the year since so I would not be surprised if onboarding has improved.

Their SMS feature is not that useful: I can automate sending SMSs but if anyone replies, I can receive it but cannot reply to them individually. The SMSs come from a random number that is not consistent so recipients cannot effectively add you to their contacts or send a text to that number. Probably better to use a separate SMS service.

Their advanced email personalization is difficult to set up. Basic stuff like first name is easy but populating event-based info like order details is hard.

As a small business owner, the thing that attracted me to Sendinblue was the pricing. At the time I was using this, my marketing emails were fairly low-tech and with a few trade-offs, I was excited that I could send to unlimited contacts using the free plan. It also offered some customizations with the free plan other services didn't, and I felt like the pricing for larger lists was extremely fair (as I was hoping to stay with them).

The backend was a bit clunky and felt fairly outdated, but I was willing to overlook that for the price. After setting up my lists, default settings, first email, etc. I got a notice that I would have to go through verification before sending my first email. The process was RIDICULOUS. I had to schedule a call with someone in France (which seemed odd, but okay). My call was rescheduled twice and then ultimately canceled. After a month of trying to verify, I ultimately switched providers. After having gone through all the setup work, I never even got to send out anything more than a test email to myself.

It's free until you go over a certain amount of emails per month and your contact storage is unlimited, no restrictions!
Custom templates, automation/auto responders, custom CTAs, and click tracking are all pros. APIs for integration with your website.
The reporting is pretty well detailed.
Customer support is very responsive and polite. I was able to set up sendinblue very quickly and I had no problems using it.

Sendinblues free version is limited and when you go over the email limit you need to buy a subscription to keep using the service. The customizable templates are there but they're limited.. Sendinblue could be slow and glitchy at times, most often when sending emails with attachments.

Sendinblue offers superior editing of the e-mail layout without involving a custom coded template. E-mails can have multiple columns with separate buttons for each column, background images for the entire e-mail or just a section of the message as well as the possibility to divide the e-mail into sections with different background colors. As a designer, this allowed me to create truly attractive and engaging e-mail campaigns for my company – and to make sure they were equally legible and compelling on mobile.

It would be useful to be able set different default font colors for different e-mail sections. If the default font color for the email is black and I want to use a dark background for a section of the e-mail, I keep having to change the text color for each text field in this section. It would be useful to be able to define text colors for light vs. dark background for the entire e-mail, so I don't have to do it for each individual text field.

Dark mode-customization is currently missing. I would like to be able to check how our e-mails read when a user is browsing e-mails in dark-mode, and to make certain color changes to ensure legibility whenever dark mode is in use.

In terms of getting started to get a mailing server, for free, I don't think you'll find better. Sendinblue is an effective option to automate your email setup, and it's hassle free. If you've worked with API before, this will be no problem at all. Even if you haven't they take care of you with starter templates.

The website is incredibly slow. You will sit there just waiting for the page to load, even if it's simple data. Additionally, sendinblue does a horrible job documenting and announcing their own vetting process. I once purchased SIB Credit and had no feedback as to why it wasn't credited to my account. All of the top support docs just told me to look into my account or buy credit. It turns out, you have to contact support to get your account activated. Additionally, there are a few API contact adding handlers that could work a little bit better, and handle errors better.

Sendinblue is honestly the solution I've been looking for since the beginning when it comes to emailing and marketing automation.

It gives you the ability to organize your contacts in a very granular way through their list and tag management.

With their marketing automation system, you can send very specific emails to these users and add even more tags based on their actions (opened or read, for example), but I’m not done!

You can even "hijack" their marketing automation system to not send emails at all, but instead automatically add tags to your users after a certain action (or inaction) on their part on your website, which could then add them to another marketing automation system...

You get the idea, the possibilities are almost endless and if you are looking for the best system to track your contacts and talk to them in a very unique way, don’t look any further.

Another very important point is that Sendinblue charges you on the number of emails you send per month, not the number of contacts you have (yes, I'm looking at you Mailchimp). This billing system makes more sense and the ROI is much easier to calculate.

Finally, Sendinblue is growing more by the day, and propose now a CRM and a chatbot that I found very effective to convert my traffic on my landing pages.

Honestly, there's not much I don't like about their service. The chatbot is expected to become a paid option in the future, and that's a bummer. Their integrations with other services are also not as developed as it can be with other market leaders.

Check on your end to see if Sendinblue is compatible with your other critical services, they still have plenty of integrations.

Not so expensive because the pricing is only calculated by the mail you sent instead of the contacts you have.

CRM is too basic, Marketing Automation is not so advanced. Anyway, they both work smoothly and are included in the subscription.