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706 Reviews

- Industry: Computer Software
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Positive experience results
Reviewed on 27/11/2022
As an entrepreneur, I am constantly searching for new ways to market my products and services. I...
As an entrepreneur, I am constantly searching for new ways to market my products and services. I have been using Omnisend for a 1 year now, and I am in love with it. I have been able to use the omnisend platform to completely automate my email marketing. I use it to send out a variety of emails to my subscribers based on what they have bought.
Pros
I've been using Omnisend for the past 1 years, and it's been one of my best decisions. Omnisend has really changed the way I market to my subscribers. I used to send out bulk emails over time, but now I focus on sending the emails when the subscribers are actually active in the system. I also find that Omnisend has made me a much better marketer in the process.
Cons
Overall I was satisfied and had a great experience, I think businesses lacking in marketing should definitely use it. It works great and I haven't had a problem.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
A whole in one - best email marketing solution for agencies and ecommerce
Reviewed on 29/11/2022
Excellent.
Excellent.
Pros
The customer support is excellent. The product itself is user-friendly and easy to use.The automation and segmentation options are advanced and provide great solutions for effective marketing.
Cons
Compared to other software, I'm all satisfied and have no issues.
Reasons for Choosing Omnisend
The other software did not have the same features, automation options, and personal support as I have with Omnisend.Reasons for Switching to Omnisend
I needed an ecommerce platform and also one that can support me as an agency with multiple customers from different industries.Omnisend had the best offer and the features were completing my needs. The intro meeting and demo answered all my questions positively.- Industry: Wholesale
- Company size: 2–10 Employees
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 4.0 /10
It's good for now
Reviewed on 28/11/2022
It's okay so far.
It's okay so far.
Pros
I like the design of the email templates.
Cons
The ease of creating and sharing link for landing pages could be more user friendly. There is currently no way to create a link for landing pages.
Reasons for Choosing Omnisend
I wanted to use a software with a better design.Switched From
MailchimpReasons for Switching to Omnisend
The design of the emails were fitting for fashion.- Industry: Sporting Goods
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Is Omnisend right for you?
Reviewed on 3/08/2019
Omnisend has made my email marketing automated so I spend less time on the emails.
Omnisend has made my email marketing automated so I spend less time on the emails.
Pros
I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!
Cons
This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.
- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Omnisend Competes with big names at a more affordable price
Reviewed on 12/12/2021
Omnisend was an angel from the sky. It helped me to create great abandoned cart emails and flows....
Omnisend was an angel from the sky. It helped me to create great abandoned cart emails and flows. Its intelligence allowed me to create with easiness A/B tests to rapidly find the best sequence to use.
My revenue from email sky rocked, not only recovering abandoned carts but also when broadcasting content emails
Pros
Omnisend has a lot of features. Flow automation for me was is one of the best in the market, you can do almost everything with it.
It is a powerful tool for abandoned cart recovery, but also to do cross-sells! It integrates perfectly with Shopify and it only charges you for your active users (the ones that really subscribed to the mailing list and not all your store clients)
Cons
I found it a little bit difficult to work with forms, landing pages, and the email editor. IT is not very easy to work with them and options that are available for forms are a little bit limited. Also, there are some limitations when working and creating customer segments
Alternatives Considered
KlaviyoReasons for Switching to Omnisend
To be true it main reason was the pricing and the fact how Omnisend billed my account.- Industry: Apparel & Fashion
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 9.0 /10
seamless marketing platform with Affordable pricing
Reviewed on 4/08/2019
Great experience and enjoy the consistent and reliable automated email marketing that frees up my...
Great experience and enjoy the consistent and reliable automated email marketing that frees up my time
Pros
The seamless experience and its simplicity in the to design and automate email campaigns, and forms.
Cons
The email templates that you build do not always look the same when you open them on mobile devices. Specifically, I noticed the mail app on Apple Iphone's do not display the email in the same way that the gmail app would display it.
Reasons for Choosing Omnisend
Omnisend's features are superior in quality and cost.Switched From
KlaviyoReasons for Switching to Omnisend
Omnisend's features are superior in quality and cost. The seamless experience and its simplicity in the to design and automate email campaigns, and forms.- Industry: Apparel & Fashion
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Omnisend - A good alternative to Mailchimp
Reviewed on 3/08/2019
Our small business has been a paid user of Omnisend for 2 years now and I really love how everything...
Our small business has been a paid user of Omnisend for 2 years now and I really love how everything works well and get our mailers and abandoned cart emails delivered to customers' inboxes on time!
Pros
I like that the staff are very prompt and attentive to our inquiries and that the email automation actually works (not being categorised as 'spam' by email providers) with reports of opening and clicking rate.
Cons
I wish there was a one-click button option for us to request for installation or integration of the Omnisend mailers with our website as it is quite frustrating to have to manually request in the chat system everytime we change our site template.
Apart from that, I think it would be good if the automation form could auto-generate a promo code everytime a customers registers a valid email address with us so customers do not have to wait for the email containing the discount to purchase with us.
- Industry: Food Production
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Very Useful for Various Needs on Run a Businesses
Reviewed on 13/05/2023
My experience with Omnisend has been positive, its recommend itby me even with minor issues.
My experience with Omnisend has been positive, its recommend itby me even with minor issues.
Pros
Omnisend offers a wide range of features including email campaigns, SMS marketing, push notifications, and more. It has nicely user friendly interface, its easy to use. Drag-and-drop editor, and segmentation and automation capabilities really benefit.
Cons
Omnisends features can be buggy or slow to load. And its absoluetly lacks of great customer support.

- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Good email service for shopify sites
Reviewed on 22/12/2019
Once a template is established it makes running a newsletter easier than some competitors - very...
Once a template is established it makes running a newsletter easier than some competitors - very quick and easy to send out and was a better choice than Mailchimp for an ecommerce brand
Pros
It makes good looking emails very quickly and integrates well with Shopify. Support is also very quick and helpful
Cons
It does not have very good selection of optin forms and the formatting available is quite poor so this could definitely be improved
Alternatives Considered
KlaviyoReasons for Choosing Omnisend
Mailchimp stopped their Spotify integrationSwitched From
MailchimpReasons for Switching to Omnisend
Klaviyo were very uninterested in engaging with me because we started with a small list
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Weekly for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Omnisend Great for Small e-Commerce Businesses
Reviewed on 30/11/2022
Pros
Omnisend is a great email marketing and SMS option for small or e-Commerce businesses who are looking to convert their followers to their email list and drive sales. You can target your audience, create discount codes and automation in their easy-to-use drag-and-drop email builder. There are also plenty of pre-set email templates you can use and customize for your business which makes getting started very easy.
Cons
It's limited in what you can do in the email builder, I like to see more options to use gifs and videos right in the email that doesn't have to be uploaded to YouTube first. Video clips seem to be the way of the world for effective email marketing right now.
Reasons for Choosing Omnisend
Needed a way to easily communicate with my audience and comply with Canada email lawsReasons for Switching to Omnisend
They have a great partners feature that allows me to manage all of my email marketing accounts from one login- Industry: Food & Beverages
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Omnisend review
Reviewed on 28/11/2022
My overall experiance is very good. I would recomende the product to other people or should i say i...
My overall experiance is very good. I would recomende the product to other people or should i say i already did. We are currently running 4 websites on it and we will be doing more. So in my book they have a loyal customer. And yes we have tried others.
Pros
Price for performance doesn't come close to anyone. I think it is right there with Klaviyo but it is a lot cheaper. So that would be the part. Also i ti quite simple to use and to set up. The support is also very responsive but somethimes they don't have all ther right answers. But nevertheles they are there to help.
Cons
My least favorite feature is that i can't search by phone number in the contacts but you have to create a segment. I think the search needs a little work.
Reasons for Choosing Omnisend
Mailchimp is really awfull. I can't bare it.Switched From
MailchimpReasons for Switching to Omnisend
Best price/ performance- Industry: Alternative Medicine
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Loving Omnisend
Reviewed on 24/08/2022
Omnisend customer support is very responsive and helpful. Overall I really love this product and...
Omnisend customer support is very responsive and helpful. Overall I really love this product and would recommend it to other businesses.
Pros
I love that we can create newsletters well in advance and automate them to go out. I also love the automation flows and the wonderful robust reporting. This product really has been helpful for growing our business!
Cons
The new builder has issues that the old one never did. You can't put a background on your email, the movement of blocks is strange and not always effective, the product linking is both a good thing and a bad thing.
- Industry: Sporting Goods
- Company size: 2–10 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best priced email campaign service
Reviewed on 28/11/2022
I much prefer this over apps like Mailchimp and Constant Contact, both of which were much more...
I much prefer this over apps like Mailchimp and Constant Contact, both of which were much more expensive for the services I require
Pros
I switched over from Mailchimp to Omnisend because of the price. It turns out, Omnisend's UI and email designer is much more my taste and preference. Very clean and easy-to-use drag and drop method for adding content into emails.
Cons
I haven't been able to utilize every feature in my plan yet because automations and subsets do get a bit confusing. But that's just me in general with this stuff.
Alternatives Considered
MailchimpReasons for Choosing Omnisend
Mainly, pricing. Our email list audience size has grown but we are in an awkward area where it's not enough to justify a big audience jump in plans. Omnisend has more audience size tailoring that can fit to the monthly price. This is crucial for small businesses.Reasons for Switching to Omnisend
Mainly pricing. As we got to play around with Omnisend more, it was definitely the UI as well.- Industry: Health, Wellness & Fitness
- Company size: 2–10 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Surprised at the difference certain features have made
Reviewed on 24/08/2022
I use the product every week and it has proved to be a valuable marketing tool which has helped...
I use the product every week and it has proved to be a valuable marketing tool which has helped generate revenue
Pros
Until recently I had not tried the email list sign up options... within 1 month using the wheel of fortune automation my mailing list has grown by 30%
Cons
I'd like access to master classes to help me build my ability to use the various features. Or have one to one support to help me build campaigns the way I have it in my mind.
Reasons for Choosing Omnisend
In this instance the costs were better and we liked the automation featuresSwitched From
MailchimpReasons for Switching to Omnisend
Had the features we wanted at a price our small business could afford- Industry: Photography
- Company size: 11–50 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
OmniSend, is a god send!
Reviewed on 7/08/2019
Pros
There is a lot that OmniSend does extremely well, we used to use Klaviyo in the past and it was an absolute nightmare, the interface was disgusting and so clunky to use. When we swapped to OmniSend, we honestly will never go back to anything else. OmniSend's interface and ease of use are insane for the price that you pay. Would 100% recommend it to any of my colleagues and continually do!
Cons
As a company with a very strong focus on how things look, there are a few design additions I think that could be added, along with some pre-created templates that are filled with content. Something similar to how MailChimp does it? Just a suggestion!
Alternatives Considered
KlaviyoReasons for Choosing Omnisend
Previous product was clunky and had a horrible interface.Switched From
Klaviyo- Industry: Apparel & Fashion
- Company size: Self Employed
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
A Great Ecommerce Marketing Companion
Reviewed on 24/08/2022
I wouldnt complain about anything, specific. I have never had to reach out to their customer...
I wouldnt complain about anything, specific. I have never had to reach out to their customer support team, that I can remember.
Pros
THis software is intiutive and helps me gather data and launch campaigns at or above industry bencmarks.. This tools helps me really understand the power of email marketing and the risidual effects of the opt ins. FOr me, I love using sementation and building media audiences and connecting them directly to FB and Google.
Cons
The new email builder is tough to manage. It's clunky and you have to customize nearly everything before sending an email - and when you do an A | B test, it's just not efficient.
Reasons for Switching to Omnisend
Pricing and Features matched my needs and the Shopify integration was very attractive feature.- Industry: Printing
- Company size: 51–200 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Screen Print Direct - Review
Reviewed on 28/11/2022
Again having email, sms and push notifications all in one platform is huge plus. That alone is why...
Again having email, sms and push notifications all in one platform is huge plus. That alone is why we have stuck with omnisend along with the amazing customer service and constant improvement of the platform
Pros
Ease of use, saved templates, a/b content testing, audience segmenting and the ability to send email, sms and push notifications from one platform.
Cons
The only complaint I have is landing pages. I wish there was an option to build a more robust landing pages where we can send customers to buy a single or few products.
Alternatives Considered
KlaviyoReasons for Choosing Omnisend
Mailchimp no longer integrated with shopify and drip was not a good fit for ecommerce marketing.Reasons for Switching to Omnisend
All in one platform. Email campaigns, automations, sms and push notifications.- Industry: Apparel & Fashion
- Company size: 2–10 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Omnisend is a game changer!
Reviewed on 25/08/2022
We've tried 2 other email platforms prior to and nothing was as easy as omnisend, time is the most...
We've tried 2 other email platforms prior to and nothing was as easy as omnisend, time is the most valuable thing to a business owner, and Omnisend simply saves me a lot of time.
Pros
We have been using Omnisend for over 2 years now, we integrated it with our shopify store and it has been a breeze. I was a beginner at email marketing and still feel like I am, but Omisend makes me feel like I can get the job done. We love the templates and the drag & drop features. Everything is fast and efficient. We also love the Automations and the ready made templates for those as well.
Cons
There's nothing I dislike about the software, I would suggest more weekly "prompts" to give us fresh ideas on what to send out in our emails, or maybe an automation refresher? Things that can be fixed or adjusted to maximize profits.
- Industry: Consumer Services
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Easy to use, helpful support
Reviewed on 28/11/2022
Omnisend does a wonderful job of walking you through the set up process and explaining how to...
Omnisend does a wonderful job of walking you through the set up process and explaining how to create the best automations and segments for your use case. [SENSITIVE CONTENT] have been wonderful during our time with Omnisend.
Pros
Automations and campaigns are fairly easy to build out and create. The latest segmentation and filter features allow us to further target our contacts.
Cons
There are some limitations to things that we could use to help us, most notably click maps within automations.
Reasons for Switching to Omnisend
The business model on send based over contact based (initially), our initial interaction with the sales staff and the willingness to work with us based on our unique needs.- Industry: Arts & Crafts
- Company size: 2–10 Employees
- Used Monthly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
A good and inexpensive CRM with lots of easy to use features.
Reviewed on 1/09/2022
Omnisend has helped us grow our mailing list and has made it easy for me to make engaging and good...
Omnisend has helped us grow our mailing list and has made it easy for me to make engaging and good looking email newsletters. Our open rate is around 45% which has been way better than expected. Also, some of the automation (which I need to work more on) has brought in significant extra revenue which we wouldn't have had otherwise.
Pros
The updated email builder functionality is great and makes adding and saving templates much easier. The stats are clear and laid out well in graphs and charts to compare to previous months. Plus, compared to some other CRM providers the cost is reasonable, especially for the functionality provided.
Cons
Some segmentation can be tricky. Also, we had an issue where one bounce from a newsletter we sent resulted in a lot of our emails subscribers being automatically unsubscribed, despite many of them having opened ALL of our previous emails. We had to add them back in manually and it was not possible to find out what had caused that bounce on just one of our newsletters.
Reasons for Choosing Omnisend
Better functionality and compatibility with our website.Reasons for Switching to Omnisend
It seemed easier to use with better support and better ability to scale without making the price become ridiculous.- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Omnisend. Great solution for busy marketers.
Reviewed on 24/08/2022
Fantastic onboarding and migration team, they work with you to make sure everything is set up and...
Fantastic onboarding and migration team, they work with you to make sure everything is set up and you are completely happy. The ongoing support is also spot on.
Pros
Lots of automation which is easy to configure out of the box, and easy integration with our eCommerce platform and other marketing apps. It works for us 24/7 and helps convert customers.
Cons
The emails can be a little basic design-wise and it lacks a few features of its main competitors, but this is improving all of the time.
Alternatives Considered
MailchimpReasons for Choosing Omnisend
Better Value and deeper integration with our eCommerce package.Switched From
KlaviyoReasons for Switching to Omnisend
No comparison in ease of use or features.- Industry: Retail
- Company size: 2–10 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Not Bad... I like some of it, but they raised priced significantly this past year....
Reviewed on 21/10/2018
so, so... again as I have stated, I am ok with a price increase from companies as I realize...
so, so... again as I have stated, I am ok with a price increase from companies as I realize companies need to improve margins and top-line sales revenue, but as a customer of theirs for nearly 2 years and glowing recommendations to my friends/ colleagues in the industry... I no longer recommend the product as you can get more value for your dollar for what they now charge. But for me at this time, their hooks are in tight at this point, so Im stuck for the moment but will be looking for a new platform to switch to soon unless they reduce their price which I know they wont AND/ OR improve the value for what I am now having to spend.
Pros
Not Bad... I like the product and have been using it for 2 1/2 years - and I signed up originally because the price was great, but now, I don't love the platform for the price they now charge. The company raised the price significantly this past year... when I say significantly, I mean close to 400% -- and nothing really really changed for the price increase. I would have switched platforms actually because I don't like the following features, or lack thereof for the price they now charge:
- Lack of themes like pre-built Black Friday, Holiday, Cyber Monday, etc themes
- You have to re-fill in your social media information each/ every time you send a new email campaign
- Email templates they do have are somewhat dated, and are not fresh/ modern
Cons
- Lack of themes like pre-built Black Friday, Holiday, Cyber Monday, etc themes
- You have to re-fill in your social media information each/ every time you send a new email campaign
- Email templates they do have are somewhat dated, and are not fresh/ modern
- Industry: Food Production
- Company size: 2–10 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
My review
Reviewed on 26/08/2022
Very good
Very good
- Industry: Apparel & Fashion
- Company size: 11–50 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Great E-mail marketing software
Reviewed on 30/08/2022
Pros
Omnisend UX and UI are one of a kind. This platform makes sending emails so easy and satisfying that it's a no brainer to send out campaigns.
Cons
Sadly, it's not natively set up to manage multi-lingual campaigns and automation. That being said, you can still create workarounds for that.
Alternatives Considered
DripReasons for Choosing Omnisend
Suggestion from a friend.Switched From
KlaviyoReasons for Switching to Omnisend
Because of the UX- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
E-Commerce Business driving hundreds of thousands of dollars in sales using Omnisend
Reviewed on 15/01/2023
Pros
The campaign builders integrations make building stoppable e-mails extremely optimized for conversion and the segmenting is really powerful.
Cons
I think in a rare case, the new builder is better than the old. Most softwares and tools we get so attached to that the updated systems don't feel intuitive or easy to use. The new e-mail builder is actually great