HubSpot CRM

4.5 (4,263)
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Everything you need to sell in one integrated suite

Overall rating

4.5 /5
(4,263)
Value for Money
4.3/5
Features
4.3/5
Ease of Use
4.4/5
Customer Support
4.4/5

93%
recommended this app
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4263 Reviews

Arjun
Arjun
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Expensive, but great

Reviewed on 26/12/2023

Overall, Hubspot is great. It does the job, and I don't need to think about it - which is all I...

Overall, Hubspot is great. It does the job, and I don't need to think about it - which is all I want. It's pricey, but you get more than what you pay for, and the integratios are always getting better. It does a really good job of being powerful while not being a mess like SalesForce - that alone makes it the easy choice for any startup.

Pros

Easy to set up, integrates with everything (from email to LinkedIn), trackers are great, AI functionality is helpful, and their support team is really helpful too.

Cons

Some of the reporting is lackluster, especially if your billing setup is non-standard or uses line items. Additionally, the Stripe integration for billing is sub-par - we cannot connect one hubspot account to multiple recurring subscriptions on stripe - so we had to pursue 3rd party integrations into a warehouse to reconcile stripe and hubspot data.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Switching to HubSpot CRM

Way better organized and easier to use than anything else
Michael
Michael
Overall rating
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Great free version. VERY expensive after that.

Reviewed on 3/01/2024

It has been great. I'm just afraid to get started with it because the price as you grow in your...

It has been great. I'm just afraid to get started with it because the price as you grow in your needs is TERRIBLE.

Pros

Good free version. Good user-friendly interface.

Cons

Once you get beyond the basics the price EXPLODES. Just too expensive. Try odoo or Active Campaign.

Morgan
Overall rating
  • Industry: Environmental Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Cross Functional - A Company Necessity

Reviewed on 3/10/2024

I have utilized HubSpot within 2 different Organizations now, and have continued to learn how to...

I have utilized HubSpot within 2 different Organizations now, and have continued to learn how to better use the platform based on my needs, or position. With that to be said, I have worked in Sales, Marketing, and Customer Success departments and have continued to use the platform - its cross functional, and a needed tool.

Pros

The ability to integrate within other platforms utilized within an Organization. This is incredibly helpful to prevent from having to create extra spreadsheets, or use mannyy different platforms to communicate efforts and work. I also greatly appreciate the pipeline features. HubSpot Knowledge base is also an incredible "upskilling" tool to take advantage of.

Cons

I do not feel that when you select "monthly" in a quote, or pipeline total, that it calculates accurately with 4.3 weeks in a month, so often times, HubSpot may reflect a smaller pipeline by a few hundred or thousands in comparison with actual pricing expectations.

Anna
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Pretty good

Reviewed on 25/10/2024

Pros

It's good for sales processes and having a CRM for sales processes.

Cons

It's not good for CS activities. There are better tools for CS focused activities

James
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

King of CTMs for a Reason

Reviewed on 7/09/2024

Overwhelmingly positive. Every client I have implemented HubSpot for has been very happy with the...

Overwhelmingly positive. Every client I have implemented HubSpot for has been very happy with the results and we’re able to see results as early as the first month of usage.

Pros

The data that you are able to get out of the system about a customer. When everything is connected correctly with all of your existing software systems and your website, you are able to provide your sales agents with extremely valuable information that they would only be able to get through a system like HubSpot. It increases the chance of closing a deal and converting a lead into a customer tenfold!

Cons

It would be the price. It’s a tough sale for an agency to recommend to a client who has never used a CRM before and does not understand the value of having a system like this.

Arpad
Overall rating
  • Industry: Computer Software
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best online CRM tool for any size organizations

Reviewed on 22/10/2024

the company really needed a CRM system, as before we had none and the sales-pipeline follow-up was...

the company really needed a CRM system, as before we had none and the sales-pipeline follow-up was not centralized and controlled.
We also gave access to our distributros to allow them to work on their customers and make their sales follow-up.

Pros

What I like most about HubSpot CRM is its simplicity combined with powerful features. It's easy to set up and start to use right away, which makes it accessible for colleagues with little to no technical background. The visual sales pipeline is intuitive, allowing you to manage deals, track progress, and get a clear overview of sales activities at a glance.
It si easy to book meeting,s end pre-set emails, create tasks for others. Very very useful.
And I love the contact creation via the phone app. It is so easy and intelligent.

Cons

Eventhough you can set up quote templates and allows to set up the deals, it is not possible to set up a multi-step Quotation process flow that allows to select language, then select product, then subscription levels, service budget etc etc and at the end to have a quote ready to go.

Erinn
Overall rating
  • Industry: Accounting
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

HubSpot CRM is a wonderful tool to utilize client information and data

Reviewed on 17/10/2024

Overall HubSpot CRM is so nice to be able to link phone calls, text, emails and also see proposal...

Overall HubSpot CRM is so nice to be able to link phone calls, text, emails and also see proposal amounts, what type of client they are and their contact information all in one place and as well as your co workers are able to go in and look/listen to what has been discussed.

Pros

What I like about Hubspot is that is can hold several pieces of information about a client all in one spot. Having a place where you can look and see almost everything is great and it links different integrations.

Cons

There isn't really any cons other than if you are not using the free version to utilize all the tools then the price could add up quickly.

Christina
Overall rating
  • Industry: Hospitality
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

A valuable asset for building strong relationship with customers.

Reviewed on 17/10/2024

Everything about our experience with Hubspot CRM has been amazing and more so, very productive....

Everything about our experience with Hubspot CRM has been amazing and more so, very productive. Hubspot CRM has given us an important platform to work on our customers interactions which has enabled us to create very strong relationships with each and everyone of them. It allows us to have a central point for organizing every detail there is about our customers.

Pros

Hubspot CRM offers comprehensive reporting tools that enable us to generate updated insights that help us improve our customer relationships. It provides efficient live visual boards that offers real-time view of all our sales and customer interaction activities. Hubspot CRM has a live chatting feature with auto-replying ability that help us to engage with our customers quickly using instant messages. It is very flexible and easy to customize to match with our ever changing CRM and sales management needs.

Cons

The ride with Hubspot CRM has been smooth. No hiccups encountered and nothing there that does not suit our needs.

Joel
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Very simple-to-use system and great user experience

Reviewed on 25/10/2024

Overall, my experience has been great. I found Hubspot very easy to pick up and was using it daily...

Overall, my experience has been great. I found Hubspot very easy to pick up and was using it daily after only an hour of playing around with the system. The UX is very good and simple with Hubspot. There's no bells and whistles but from a sales standpoint, it is a great system.

Pros

I really love the email function within Hubspot CRM. It is extremely easy to email multiple contacts from your customers. Managing and completing tasks is also great with Hubspot. Keeping track of files that are relevant to clients is great and overall it is a great UX.

Cons

From a Customer Success standpoint, it is a little limited in terms of tracking health scores and managing client relationships. You are unable to tell when a client is 'unhealthy' and therefore, which clients need more attention. Tracking email threads can also be a little difficult as the same email will display multiple times, rather than just in the one thread.

Aaryaman
Overall rating
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Efficient CRM for Small to Mid-Sized Teams

Reviewed on 17/10/2024

HubSpot CRM is an excellent tool for small to medium-sized businesses, providing powerful features...

HubSpot CRM is an excellent tool for small to medium-sized businesses, providing powerful features for sales and marketing alignment.

Pros

The user-friendly interface makes managing customer data and tracking interactions seamless.

Cons

Limited customization options for more complex workflows can be restrictive.

Damon
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

HubSpot is the go-to CRM for simplicity and for all the bells and whistles

Reviewed on 5/09/2024

HubSpot CRM is very quick to get set up and an essential toolkit for anyone managing clients,...

HubSpot CRM is very quick to get set up and an essential toolkit for anyone managing clients, activity, pipelines, sales etc.

Pros

The biggest pro of HubSpot CRM for me is the record keeping of contact history in my contact records.

Cons

Sometimes all the advanced features can be a little complicated, but there is plenty of support to guide you through.

Alternatives Considered

ClickUp

Reasons for Choosing HubSpot CRM

A client used HubSpot and after being added to their account, I liked the more solid functionality of HubSpot

Switched From

ClickUp

Reasons for Switching to HubSpot CRM

A client used HubSpot and after being added to their account, I liked the more solid functionality of HubSpot
Zoe
Overall rating
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Hubspot is the essential all-in-one system.

Reviewed on 13/08/2024

Professional. The whole experience is very proper with the integration team that teaches you how to...

Professional. The whole experience is very proper with the integration team that teaches you how to use the system. We love Hubspot, it is our main core of our business now. It is where we track everything, get reports, and see how we can further track our leads, customers, and improve sales.

Pros

Hubspot is an all-in-one type of system. It not only connects to basically all programs and apps that you operate on, but it is very customizable for any business structure. It is simple to use & gives structure to our entire company - marketing, sales, and customer support.

Cons

It was a bit trucky to set up at first, to migrate everything across from our previous CRM. You have to do some custom mapping of fields, and we lost some customer notes, but the support team was very patient & helpful.

Sam
Overall rating
  • Industry: E-Learning
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Comprehensive CRM

Reviewed on 26/02/2024

My overall experience with HubSpot CRM has been positive. Despite the issues with documentation,...

My overall experience with HubSpot CRM has been positive. Despite the issues with documentation, the platform has significantly improved our customer relationship management and streamlined our sales and marketing processes. With a bit more focus on improving user guidance, HubSpot CRM could be an unbeatable tool in the CRM space.

Pros

What I liked most about HubSpot CRM is its all-in-one approach to managing sales, marketing, and customer service. The platform is intuitive and offers a wide range of features such as email tracking, lead scoring, and detailed analytics. The integration with other HubSpot tools and third-party applications is seamless, making it a versatile solution for businesses of all sizes.

Cons

What I liked least about HubSpot CRM is the poor documentation. It can be challenging to find detailed and up-to-date instructions or best practices for some of the more advanced features. It would be helpful to dedicate a team to review and maintain the documentation.

Thomas
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Hubspot is the best all in one CRM on the market!

Reviewed on 30/07/2024

I love Hubspot and can't recommend it enough! They are very helpful and you can do so many things...

I love Hubspot and can't recommend it enough! They are very helpful and you can do so many things from one place.

Pros

Hubspot has drastically changed our business allowing us to be very organized and keep all our contacts, leads, deals, and customers in one place!

Cons

The cost is very pricey for the Pro plan and up

Gerardo
Gerardo
Overall rating
  • Industry: Computer & Network Security
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

HubSpot CRM a good option for small scale sales team.

Reviewed on 20/12/2023

It was a good experience, You will have good features for a small team, but you need to consider...

It was a good experience, You will have good features for a small team, but you need to consider what are your needs.

Pros

It features all the basic for sales management at a reasonable cost. It brings you good service level support and It's easy to use.

Cons

There are few documentation about integration with other products, we wanted to deploy API or some automation for sales campaign but it was no possible.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Switching to HubSpot CRM

Benefits over cost, and There was a good discount during the purchase.
Annika
Overall rating
  • Industry: Financial Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 2.0 /10

Very powerful and useful tool, but could benefit from some cleaning

Reviewed on 16/12/2023

Used it nearly every day for over 2 years. Very easy once you get to know it and are able to work...

Used it nearly every day for over 2 years. Very easy once you get to know it and are able to work around its quirks. Occasionally goes rogue and connections break however there are several industry experts who can fix it with relative ease. When it’s working, it is incredible and for the cost, overall pretty good

Pros

The level of customization was extremely granular and nearly every aspect could be specifically tailored to my organization. Mostly intuitive to use and houses the capability to bring most business functions in house on a central dashboard.

Cons

At times the platform can be very glitchy. Is prone to small bugs (names switching, phone numbers/files/titles getting corrupted, occasional brief outages). While these things are not the biggest inconvenience they can pile on if not cleaned up or rectified immediately and can result in a slightly skewed database. The system is also not necessarily independently intelligent and capable of recognizing slight variances, dupes etc, making most things a manual process.

Alternatives Considered

Salesforce Platform

Reasons for Switching to HubSpot CRM

Hubspot was cheaper than salesforce and offered more customizable options for a small company
Joshua
Overall rating
  • Industry: E-Learning
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

HubSpot makes automated follow up and outreach easy for every member of your team

Reviewed on 8/07/2024

My experience with HubSpot has been wonderful. It's one of the best CRM tools that I've used before...

My experience with HubSpot has been wonderful. It's one of the best CRM tools that I've used before and really offers all the things you would need for your marketing team.

Pros

HubSpot has a very in depth tracking system for contacts, allowing me to score leads and enroll them in automated workflows that push over performance and activity to reports that we can present.

Cons

Some of the workflow functions can feel a but clunky if you have an incredibly personalized tracking system. Integration with other tools can also be a bit messy but HubSpot support is always there to be as helpful as they can be.

Verified Reviewer
Overall rating
  • Industry: Management Consulting
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Hubspot for Small Businesses

Reviewed on 14/06/2024

Overall Hubspot does what it is supposed to do. The free version is good enough for small companies.

Overall Hubspot does what it is supposed to do. The free version is good enough for small companies.

Pros

I really enjoy the knowledge base (Hubspot Academy).

Cons

I wouldn't say I like the way it looks nor do I like the costs.

Alternatives Considered

Zendesk Suite
Muresan
Overall rating
  • Industry: Insurance
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

HubSpot CRM is a simple CRM tool but with impeccable ability.

Reviewed on 13/08/2024

Our clients relationships were given a huge improvement by HubSpot CRM by allowing us to have a...

Our clients relationships were given a huge improvement by HubSpot CRM by allowing us to have a simple interaction space. The overall experience with HubSpot CRM has really stood out and has matched so perfectly with all our clients engagements needs.

Pros

There are chatting and meeting features available in HubSpot CRM which makes our conversations with clients so efficient. HubSpot CRM reporting tool gives us access to metrics reports with accurate performance insights to help us measure and improve our clients relationships. It also has clear visual boards that gives us clear eyesight onto all our clients engagement activities.

Cons

HubSpot CRM has reigned so well and has met all our needs without a problem. No dislikes towards it.

Tim Van
Overall rating
  • Industry: Higher Education
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

HubSpot CRM is armed with every necessity for optimizing contacts.

Reviewed on 13/08/2024

HubSpot CRM has given us an exceptional quality experience working on our clients and customers...

HubSpot CRM has given us an exceptional quality experience working on our clients and customers relationship. It has ensured we have a very efficient communication platform to ensure smooth flow of information with our customers which has allowed us to build up very strong bonds with them. It provides with excellent conversation functions that help meet our commitment to support our customers.

Pros

HubSpot CRM has very efficient conversation tools that ensure smooth communications and sharing of information with customers and clients. It has an analytical tool that gives accurate performance insights on how to optimize customer engagement and improve relationships. Customizing HubSpot CRM is easily possible which helped us get a perfect solution for our relationship management needs.

Cons

We have never had any case with HubSpot CRM to this moment. It has been a smooth ride all along with no dislikes.

Verified Reviewer
Overall rating
  • Industry: Food & Beverages
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Hubspot CRM for K's

Reviewed on 5/04/2024

I like that we are able to manage all our potential clients is one place. With one appe for all of...

I like that we are able to manage all our potential clients is one place. With one appe for all of us, we can all see where we left off. We can find the emails and phone number left by the customer and just move from there. Unlike using traditional email. With this we can see the trend and analytics where we get to see those who were converted. If any problem arises, the customer service is ready to help. With all the features of hubspot, it is by far the best CRM we got to use.

Pros

I like how hubspot crm serves as a database for all our records in our business. We have all information from our customers from there. Wveryone gets the chance to see. No need to cc my boss like in a typical email. They can see it and sometimes just take over when I'm off. It is very user friendly and has very great features.

Cons

I just dislike the fact that the system won't load without internet. There was one time that I was in an area without signal. I need to get the customer's phone number so I can just call them because rhere was no internet signal. But wasn't able to. But it's fine and understandable. Everything nowadays needs internet to fully function.

Verified Reviewer
Overall rating
  • Industry: Accounting
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Best CRM Out There

Reviewed on 8/09/2024

Pros

It's a very easy to use CRM at it's core, but contains so much depth and the ability to always take it a step further with automations and workflows

Cons

The cost adds up quickly, and there are a lot of features that you have to upgrade to gain access to. The simple act of clicking a button you don't have access to will trigger Sales Reps to try, fairly aggressively, and get you to upgrade

Daljeet
Daljeet
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

User-Friendly Interface

Reviewed on 3/09/2024

Pros

I liked HubSpot CRM for its user-friendly interface, powerful free tier, seamless integration with other HubSpot tools, and strong customization options. It also offers useful automation, reporting, and support, making it easy to manage and scale customer relationships.

Cons

The main downsides of HubSpot CRM are its potentially high cost for advanced features, complexity in pricing, and some limitations in deep customization.

Dominika
Overall rating
  • Industry: Information Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great CRM for midsize businesses who need quick results

Reviewed on 27/06/2024

Very good! There are so many things you can do and automate, and it's in general a very flexible...

Very good! There are so many things you can do and automate, and it's in general a very flexible software. Plus I have to give huge extra credit to the Hubspot support team which is always super kind, quick and helpful.

Pros

Hubspot offers endless opportunities when it comes to setting up the data structure and managing potential and existing clients. Workflows make it very easy to get things done in a small team.

Cons

I wish that there were more options in the reporting feature, such as creating more complex formulas or reporting for a specific moment in time.

Yozet Rafael
Yozet Rafael
Overall rating
  • Industry: Business Supplies & Equipment
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Hubspot review

Reviewed on 28/03/2024

it is a good experience with some fields missing yet in the post sale and warehouse applications...

it is a good experience with some fields missing yet in the post sale and warehouse applications that are present in salesforce

Pros

it is very easy to use and setup from the beginning.

Cons

For the post sale teams it it not appropiate since the SKU of all the items cannot be added to the system yet.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Choosing HubSpot CRM

For the post sale team requirements goals

Switched From

Salesforce Sales Cloud