WooCommerce Reviews
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980 Reviews
- Industry: Information Technology & Services
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Best and most widely used WordPress E-Commerce Plugin
Reviewed on 30/07/2020
I am really happy with overall experience of using Woo Commerce for online E Commerce store.
Free...
I am really happy with overall experience of using Woo Commerce for online E Commerce store.
Free version fulfills most of small startup business requirements.Only hosting domain and other charges are needed to setup your own Business or online store website.Configuration is effortless but may be confusing for a total non tech newbie who use shopify only.Nonetheless after some practice it becomes a piece of cake.It is a much secure platform with helpful plugins to for add-on functionality.I would really recommend it for online E-Commerce store specially which are already running on WordPress CMS.
Pros
First of all it is plugin in word press environment which makes it m first and only choice as the best for making e-commerce functionality website.It has all the functions to run an online store easily with out much technical knowledge.Various plugin supplement and extend the Woo Commerce functionalities even further beyond.Payment processing and order management is handled efficiently and effectively.Too many functionalities like bulk upload,shipping management, contact info, payment management and etc make life easier to much extent like designing forms, creating custom checkout field , shop page custom price filter and minimum or max product quantities...etc.
Cons
Not much user friendly like shopify and other competitor.Still just little practice needed to learn it.Its related add-on plugins can be expensive.I had not faced any major technical issue using it.
Alternatives Considered
ShopifyReasons for Switching to WooCommerce
Because WooCommerce give the independence of choosing a hosting server of your own choice according to budget and performance needs.I had WordPress hosting experience and it operates in this environment as a plugin in which I have experience working.- Industry: Design
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Still the #1 eCommerce solution for an established WordPress Website
Reviewed on 18/10/2022
Generally speaking it is a breeze to work with - both as e-Commerce site developer/builder, Site...
Generally speaking it is a breeze to work with - both as e-Commerce site developer/builder, Site *owner* and also on the front-end as End Consumer too. It does _not_ offer the slickest Checkout solution on the market (that plaudit goes to Shopify, sorry folks...) - but for the overall package and native WordPress compatibility, it remains by go-to eCommerce solution.
Pros
Being a native WordPress product and service these days (whilst still operating until the preserved Woo... branding), WooCommerce is without doubt the go-to e-Commerce solution for any WordPress website (one obviously downside (if you can call it that..) being that of course WooCommerce is ONLY available for consideration for WordPress Website owners. Easy to use product inventory management and order processing, there are also a number of free (and paid-for) extensions available to consider bolting-on too.
Cons
At some point in time it became necessary to have an active WooCommere.com account in order to acquire and then update selected extensions. Free, so in theory not a hurdle. However... the tie-up with / ownership by WordPress can sometimes lead to a frustrating tangle - where you are not entirely sure WHICH account you are logged-in to - or indeed whether or not you are able to acquire and/or update some of those official extensions. Very frustrating.. having such an account should be OPTIONAL (but I don't believe it is....).
Reasons for Switching to WooCommerce
Direct compatibility with WordPress as a platform.- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Freemium ecommerce that racks up quickly.
Reviewed on 11/06/2024
For simple ecommerce setups, WooCommerce is smooth and easy to use. Again, if you have any sort of...
For simple ecommerce setups, WooCommerce is smooth and easy to use. Again, if you have any sort of custom (even conventional) shipping, coupons, or store setups, you're stuck paying for extras that add up pretty quickly.
Pros
For the most basic of ecommerce setups, you can't beat free for Woocommerce. It's made by the same people that make WordPress, so it integrates very smoothly.
Cons
If you want to do anything of any complexity at all, you're stuck either writing a bunch of code yourself or paying yearly fees on their plugins.
Alternatives Considered
ShopifyReasons for Switching to WooCommerce
Woocommerce itself is free and works within the confines of your own site, while Shopify forces you into its infrastructure, for better or worse.- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 9.0 /10
WooCommerce User review
Reviewed on 11/06/2024
Overall, Woo Commerce is an amazing platform and a very reliable choice in the e-commerce space....
Overall, Woo Commerce is an amazing platform and a very reliable choice in the e-commerce space. One of it's advantage as a popular system is that it has a large and active community of users and developers that can easily provide knowledge and support.
Pros
I would say that Woo Commerce is very cost effective which is ideal for small and medium business like our company. The order and customer accounts management system is efficient and runs very smoothly.
Cons
At first glance, the user interface a looks a bit archaic and complicated at the same time. I supposed the design of the UI can still be improved. The required regular updates to maintain security and compatibility is helpful but at the same time affects our productivity negatively.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best by far overall for small biz e-commerce
Reviewed on 23/06/2023
Our experience and mine overall are great. There are hundreds of third-party integrations running...
Our experience and mine overall are great. There are hundreds of third-party integrations running efferently along with this platform, which makes managing an e-commerce very simple out of the box. It is easy to add many products variations, different kind of inventories, pricing features, and so other.
Pros
FreeEasy to use, understand, install and manage. Very customizable since runs on WordPress
Cons
It supposedly might find hard to work along with thousands of items and tremendously visited websites. We haven't faced many issues so far.
Reasons for Switching to WooCommerce
No way any of those competitors might race WooCommerce at any level other than supper stores, and I keep some doubts WooCommerce get difficulties at large scale as many people claim. In first place, it is the only completely free alternative of the market working along with WordPress, which provides a lot of customization power with ease. Additionally, there are several payment gateways providers, and you can decide your best rate other than getting tied by a particular fee in platforms such as Wix or Shopify. And talking about Magento, WordPress happens to be more user-friendly either for developers or Search Engines.- Industry: Retail
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
An e-commerce dinosaur
Reviewed on 10/02/2023
Pros
Installing it and keeping it updated is extremely easy because it is found on any hosting that runs WordPress; there are many third party extensions in the Marketplace to add any functionality required, a Google search helps to find the required extension and lately several payment platforms have plugins to install it and you can use it with WooCommerce.
Cons
Some extensions or add-ons are expensive and have no trial version and in some cases are developed for a specific version of woocommerce.Adding products manually is tedious, but luckily there are templates to upload products, but they are very complicated to fill in until you do trial and error, it uses its own ID which does not allow you to edit it or understand how to configure it if you need to integrate with any CRM.
Reasons for Choosing WooCommerce
It has full integration with Wordpress, it is free, it has a marketplace that allows you to buy extensions, there are add-ons that other platforms do not have.Reasons for Switching to WooCommerce
For its cost and its integration in Wordpress.- Industry: Wholesale
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best open source platform with over 60,000 plugins
Reviewed on 3/05/2024
It is far easier to use out of the box while still allowing control and customization than any...
It is far easier to use out of the box while still allowing control and customization than any other platform.
Pros
Legible code, easy to understand and customize
Cons
Frequent updates forcing constant development of customized code to ensure compatibility. To be fair, this is largely due to outside influences like hackers and cyber crooks targeting wordpress as a whole.
Reasons for Switching to WooCommerce
Ability to control the core code and make changes as needed.- Industry: Retail
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Love WooCommerce
Reviewed on 24/12/2023
Love the software works great with almost every theme we have used.
Love the software works great with almost every theme we have used.
Pros
Easy to use
Tons of plug-ins
Free Works great with WordPresss
Cons
Too many options for plug-ins can become overwhelming (if that is a con)
- Industry: Arts & Crafts
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
Good product but more free features needed
Reviewed on 18/01/2024
It's done the job but hopefully a better competitor arrives on the scene which will include more...
It's done the job but hopefully a better competitor arrives on the scene which will include more features for a fraction of the price (price includes for features not included for free).
Pros
The integration with Wordpress which is what we use for CMS. It's quite simple once setup, and allows a smooth customer journey from entering the store to purchasing.
Cons
The issues from updates; always have to backup (good procedure anyway) as well as the security bloatware required in order to setup/use WooCommerce.
- Industry: Business Supplies & Equipment
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 6.0 /10
A cheaper option but with too much stress
Reviewed on 26/11/2023
Pros
What I like most about Woocommerce is that it is easy on the pocket. I can start an ecommerce project with little to no money and Woocommerce will help me take off on the right foot.
Cons
The thing I like least about woocommerce is the data security and intergration with other tools. Too many bugs that make it a not-very-goo-option for the less tech savvy.
- Industry: Wholesale
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
The formula of success and ease of use.
Reviewed on 24/10/2020
Back in the day, I was always attracted by that GURUS online promoting other platforms (Never knew...
Back in the day, I was always attracted by that GURUS online promoting other platforms (Never knew that they were affiliates). I used other platforms for 1 month and it was really expansive, all the plugins are extremely expansive or they charge a commission/ Sale. Then I discover WOOCOMMERCE easier, more control over the hosting and servers unlike Shopify (They can shut you down anytime they want without giving an ounce of explanations), and more artistic designing the websites
From my point of view, WooCommerce can be described as Legit, Genuine, Beautiful, Educational never had any trouble ever since I started building websites it was always a +++ Income
IT'S 5 STARS
Pros
WooCommerce it's beyond simple, I've personally been using this software for years (I even lost count) it has unlimited features:
-Connected to WordPress
-No more struggling for creating an eCommerce website, Online Courses, B2B platform, or more.
-It's simple just a drag & drop system no need for expertise or development skills.
-Best Worldwide Ecom platform and money saver, unlike others.
-Have more control over the servers and hosting
-The WooCommerce Community is everywhere around social media platforms and never struggle to complete a task.
- It's FREE TO USE and NO COMMISSION
-Multiple Plugins FREE
Cons
With Lack Of CMS, it might be a little hard to use, but after designing a couple of websites, then everything comes to a conclusion.
- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best e-commerce option by mixed feelings
Reviewed on 29/04/2021
I use WooCommerce daily for multiple clients' websites. My clients are happy with their e-commerce...
I use WooCommerce daily for multiple clients' websites. My clients are happy with their e-commerce functionality and I rarely encounter issues from the webmaster side of things. You have the option to customize it to the extreme, or if your selling needs are basic, you can setup an e-commerce site quickly and very easily.
Pros
First, it's free. That's not entirely true though because anything additional you want to add will likely cost money; most add-ons are $79. Still even if you get two add-ons, $160 a year is a drop in the bucket compared to most other e-commerce.
The MAIN reason I use and recommend Woo is it's compatibility. Because it's so widely used, it can integrate with anything and everything. Every bank has a payment gateway that connects to WooCommerce (via plugin - sometimes free, sometimes $79).
It's relatively user-friendly. When you get into the settings though, there are tabs across the top, but then there are little tiny links within the tabs sometimes that aren't easily spotted.
Cons
Sometimes it feels like a monopoly - like you use WooCommerce or Shopify and the later of the two is dreadful.
The WordPress community is incredibly helpful, but you have to know where to go to ask for help.
Alternatives Considered
SquarespaceReasons for Switching to WooCommerce
The ability to customize WooCommerce is so much greater than any of the DIY site builders. You can control variations like size, color, case size. You can manage inventory. You can accept payment through any bank's gateway or any of the main credit card processors. You can control and customize the emails that clients get.- Industry: E-Learning
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 10.0 /10
WooCommerce for Downloadable Products and Subscriptions
Reviewed on 22/12/2021
WooCommerce is an excellent solution for E-Commerce and can do anything you want it to. That can...
WooCommerce is an excellent solution for E-Commerce and can do anything you want it to. That can get overwhelming at times, as there as sooo many options to dig through. But, on the plus side, you can find an add-on or find a plug-in that will solve any issue you have.
Pros
I moved to WooCommerce (from a combination of other plug-ins) because I wanted one platform that I could sell downloads ala carte, and sell subscriptions. I previously used multiple different platforms and solutions to make managing downloads and subscriptions happen, and Woo allows me to manage all products and offerings I have in one place.
Cons
Moving subscriptions from an existing plug-in with active subscriptions through Stripe to WooCommerce was a big process. I did a lot of research and reached out to various developers and was looking at a $4,000 plus custom development support solution to make the transition happen. I did enough research and testing that I was able to make the transition happen over a weekend, without any additional support. In addition to the struggle of transitioning subscriptions, I learned that WooCommerce doesn't use Stripe's "subscription" feature but instead creates a new charge each month, until the customer cancels. So metrics are very difficult.
Reasons for Choosing WooCommerce
I still LOVE both RCP and EDD and they are very easy, powerful solutions. But, I kept finding myself trying to string together solutions to manage both a ala carte download store and subscription management.Switched From
Easy Digital DownloadsReasons for Switching to WooCommerce
I needed something that would allow me to manage courses and downloads, as well as offering subscriptions. I also needed something that could accept subscriptions via Stripe so that I could transfer existing Stripe subscriptions to the new platform. WooCommerce allowed for that.- Industry: Consumer Electronics
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 8.0 /10
Great e-commerce tool --- unfortunately it is on Wordpress
Reviewed on 18/05/2022
I have several Woocommerce stores and deal with many others that are owned and run by other people....
I have several Woocommerce stores and deal with many others that are owned and run by other people. I have good experiences with it, it is a high-quality product and even if it is not perfect, it is light-years ahead of many competitors.
Pros
It is free but still offers all necessary functionalities to start and run an online store. It is easy to use and there are a lot of extra functionalities available, some paid, some free.
Cons
The biggest dislike I have is that it runs on WordPress. It is very unfortunate, but we must live with it. Another dislike is that some of the 3rd party functionalities are very expensive compared to what they offer. The pricing is the same for a tiny new store and a well-established big online giant. I would rather see some other kind of pricing models for some of the plugins, but...
Reasons for Choosing WooCommerce
i still have J2Store-based stores too, but that software is not developing fast enough, unfortunately. Maybe new version comes soon. Magento is a relic, and I will try to stay away from it after few mistakes in the past.Reasons for Switching to WooCommerce
Shopify has a lot of hype around it, but when you start using it you will find out its shortcomings - which there are many. For example, try creating discount campaigns while offering individual coupons and see how well that goes. They have promised to fix the basics for years, but I lost hope waiting. Wix and Squarespace might be easy options for non-techies, but have serious limitations if you want to do more customized stores. Plus, with all of these three software, you are married to their service and servers, and there is no way out. Woocommerce store is built and you can move it somewhere else if you want, you can close it for a year and open it again if you want. It is yours. Wix, Squarespace and Shopify stores are not.- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Woocommerce - Perhaps the best way to create an online store
Reviewed on 10/02/2023
Overall, Woocommerce is one of the best ecommerce platforms available today. There are endless...
Overall, Woocommerce is one of the best ecommerce platforms available today. There are endless possibilities as to how you can customize and design your ecommerce store with Woocommerce. Though some addon might be pricey, you can get a store running smoothly without paying for extra addons. You have total control over your store, it is great for SEO and offers excellent functionality.
Pros
Woocommerce is open source and accessible to as many people that can install Wordpress on their hosting account. When compared to other ecom platforms there are no monthly fees associated with Woocommerce and it is suitable for use whether you are creating a simple store or a large store. You can also edit and customize it to your taste or branding with the help of many readily built templates. You can create a store with different product variants, easily manage your inventory, add your own SKU (Stock Keeping Unit) number to each product, and include several payment options. Woocommerce is also suitable whether you are selling physical or digital products.
Cons
Requires some extra plugins to optimally maximize its features some of which are not be free. Requires some level of technicality to setup.
Alternatives Considered
ShopifyReasons for Choosing WooCommerce
Want complete control over my website files and also customizationSwitched From
Shopify- Industry: E-Learning
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Decent Product
Reviewed on 22/02/2023
My overall experience on a scale of 1-10 I’d say is 7. It can be used for a small business that...
My overall experience on a scale of 1-10 I’d say is 7. It can be used for a small business that doesn’t deal with hefty transactions daily
Pros
So I used woocomerce to receive payments for an e-learning platform that I created on wordpress. It integrates very easy with wordpress and has a decent interface on the back end. It has a mobile app that allows you view your orders and in a way categorize them and a few reminder notes to each order. It allows you integrate various payment gateways like stripe and paypal and plenty more via use or account authentication or through the use of api access keys. Its a decent app that performs its job effectively at the back end
Cons
I have to say my main con is the load time it takes when charging a card and another downside is the frequent updates you have to keep up with on wordpress in other for it to keep functioning as it should. The mobile app is also a bit limited in functionality but then its nice when you get an order and get notified via the app notification. It also crashes when a lot of users try to purchase all at the same time.
Reasons for Choosing WooCommerce
I made the switch cause of the constant crashing when a large number of people tried to pay at the same timeReasons for Switching to WooCommerce
I choose woocomerce because its easier to integrate with wordpress and it allows me the access to more than just one payment gateway at a time and also allows me set a custom payment method for people who don’t have the current active payment methods- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Excellent
Reviewed on 23/04/2022
I find in WooCommerce an ally to run my business, and my clients businesses. This is a beautiful...
I find in WooCommerce an ally to run my business, and my clients businesses. This is a beautiful tool made to provide a great experience at creating, operating an ecommerce, and to buy on any as well.
Pros
It is a completely free platform to manage an e-commerce
There are thousands of integration systems available for WooCommerce, from payment gateways to shipping labeling.
There are endless opportunities to customize a website running on WordPress while operating WooCommerce.
Cons
It is well known that managing a super store online via WooCommerce, may be a little troubleful in terms of operation, notwithstanding, I had run stores with thousands of items with no issues. Then, I guess it won't be an issue for the most percentage of people trying to sell online.
Reasons for Switching to WooCommerce
The alternatives offered by WooCommerce and the freedom are endless compared to both other platforms. Using WooCommerce you can actually run and manage your own online store. Both other services are mostly thirdparty monthly subscriptions, then you are kind of renting a store.- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Very Old school: Platform needs lots of improvements
Reviewed on 1/12/2022
I'd suggest Woo-commerce only for e-commerce merchants who are just starting out and have limited...
I'd suggest Woo-commerce only for e-commerce merchants who are just starting out and have limited budget. It's too buggy.
Pros
Easy to set up an e-commerce store with plugins and themes. It had bulk import option to add SKUs, so saved a lot of time.
Cons
The website was too slow, aesthetically not good as Shopify, we couldn't optimize the website speed, and still runs on PHP
Reasons for Choosing WooCommerce
Economical and easy to maintainReasons for Switching to WooCommerce
Woo-commerce was a plugin that was free, fairly easy to set up and doesn't require much maintenance.- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
WooCommerce look a bit old but works very well.
Reviewed on 4/06/2020
WooCommerce just helps me to create every type of feature-rich conversation-focused eCommerce...
WooCommerce just helps me to create every type of feature-rich conversation-focused eCommerce website that can expensive when creating it without available options like Shopify. Although using WordPress requires some basic level of tech knowledge and to be a nice googler because you have to Google a lot of stuff to find the perfect solution and because of Free support it can take a few days of WooCommerce Officials to help you out. But I never needed their support because Google already had every solution I was looking for.
Pros
Many businesses offer easy integration with WooCommerce, It is very easy to understand and use with all the tutorials and documentation, even a beginner can configure it. Being so much customizable is what I like the most in WooCommerce, You can use either Free or Paid plugins from the WordPress Repository and integrate with WooCommerce to meet any of your needs, Whether it is marketing, optimization, sale or design changes. You can almost make any type of eCommerce website with WooCommerce using the available plugins and have the best conversion rate with optimized checkout with different Plugins
Cons
Its design looks a bit out-dated. We have to use different plugins to extend the functionality that some of them also use server resources. Its own dashboard is very very out-dated, It's very bad but fortunately, we can now use WooCommerce Admin but it still needs to improve as much as Shopify. Some of WooCommerce scripts take a lot of time loading of the front-end. For which there is no option to optimize either disable of the front pages where it is not needed. WooCommerce must update their Front-End and Back-End to look more modern and simple because people just hate the old one. Official Support can tke a long time to reach you if you're stuck at some point.
- Industry: Online Media
- Company size: 2–10 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
It's Actually Very Good
Reviewed on 21/08/2022
Pros
What I appreciate about Woocommerce is how simple it is to set up; with just a few clicks, it can be used as an online sales platform without the need for sponsors or other third parties, whose organizational structures prevent you from choosing the products you want to offer. With Wooocommerce, anything is possible: you can increase your client base, collect sales as you like using various currencies and payment methods, select your shipment method, and the consumer even has the option of handling the shipping themselves if he so chooses.
Cons
There comes a time when the plugin needs a lot of dedication, which entails hours of work based on the maintenance of the plugin and the compatible and dedicated plugins for Woocommerce. For this, you need IT knowledge based on application development, PHP code implementation, and web hosting management, which generally requires a fair amount of knowledge to understand or work with someone.
Switched From
Shopify- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
WooCommerce: Not the easiest to setup, but by far the most customizable
Reviewed on 17/11/2022
Before implementing WooCommerce, we were always "making do" with the solutions that other platforms...
Before implementing WooCommerce, we were always "making do" with the solutions that other platforms would offer. A lot of times this felt that we were not only rationalizing/making excuses for those platforms' limitations, but we were overall just settling for a less than ideal fix. WooCommerce has allowed us to offer the complete online shopping experience that we've been striving to deliver to our clients.
Pros
After having used many other eCommerce platforms in the past (Square, Shopify, Wix etc...), I am left blown away by how completely customizable WooCommerce is. There is literally nothing that can not be done with this software - it's just a matter of figuring out how to get there. You want different shipping tables based on user IP location? No problem. Looking to have suggested items displayed depending on the purchase order? You got it! The one downside to WooCommerce is figuring out how to correctly dial in the settings to achieve the desired result. This can take a bit of time, but luckily WooCommerce's documentation and online tutorials are extremely helpful and plentiful. After having experienced the limitations of many other eCom "solutions" it truly is refreshing to have an option as robust as WooCommerce.
Cons
As I mentioned above, dialing in the correct settings can be a bit laborious, but if you are patient and willing to do a little bit of research, there really is no limitation to what you can build.
Alternatives Considered
BigCommerce- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
WooCommerce is Our Go-To For Clients....
Reviewed on 12/01/2023
I've been working with eCommerce systems for nearly 20 years, and WooCommerce is still my go-to...
I've been working with eCommerce systems for nearly 20 years, and WooCommerce is still my go-to choice. It's the finite control over the user experience that makes it my preference, but then again, it's certainly not for everyone. If you're considering WooCommerce and you have no experience with it, my advice would be to hire a developer who does. They can help you install it, configure it, and show you how to maintain it.
Pros
Firstly, it's free. It's completely free and open-source, so it's a great option for anyone who is starting out. Secondly, you can extend WooCommerce to do literally ANYTHING that you can imagine. Developers around the world have built extensions that you can buy or download to completely control and customize the way it works so if you need a pretty custom shopping experience, there's likely a way to put it together using WooCommerce. Lastly, the design can be very "out of the box" so you don't need an awful lot of design chops to make it look pretty amazing. It's also the standard ecommerce system for WordPress, so if you're buying a high-end theme, chances of it supporting WooCommerce are pretty great.
Cons
The interface is WordPress, since WooCommerce is an add-on. For some people, they find the backend of WordPress a bit off-putting, but once you get going, it's a pretty easy to use piece of software (albeit not very pretty). It would be nice if the order, products and reviews could be easily popped on the dashboard to make them feel more front and center for clients with less experience. The other huge con with WooCommerce is it's hosted with YOUR hosting company, which means that you're responsible for the security of the customer's information. That's not a big deal if you work with a developer, but as a solopreneur, it means making sure you have good site security from the get-go and staying on top of that security upkeep.
- Industry: Nonprofit Organisation Management
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Solid Software but lots of limitations
Reviewed on 15/05/2023
Pros
I Really love its built-in SEO features and marketing tools that contribute to improving search engine visibility and driving customer engagement. The vast extension ecosystem enhances functionality, enabling me to integrate advanced features and plugins to meet my business needs. The shopping cart and checkout process are smooth, providing customers with a hassle-free purchasing experience.
Cons
WooCommerce has several limitations to consider. It has a steep learning curve for beginners and may require coding knowledge or professional help for advanced customization. The plugin's extensive features can sometimes slow down site performance if not optimized properly. Additionally, while the basic version is free, additional costs may arise when purchasing certain extensions and plugins, affecting the overall budget for running an online store.
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Best eCommerce for WordPress hands-down, but prepare to pay for most customizations
Reviewed on 16/09/2018
Pros
When it comes to choosing the right eCommerce platform for WordPress, it's the most rock-solid, safest choice for any long term use based on my experience from over a dozen store launches.
- The plugin is frequently updated, compatible and tightly integrated with WordPress (as WooCommerce was purchased by WordPress' parent company in 2015)
- The core WooCommerce plugin is freely available to install, which would work for many small, generic storefronts.
- Offers the largest selection of third-party plugins/extensions available for WordPress ecommerce.
- Wide out-of-the-box support with popular third-party WordPress themes.
- Relatively easy and fast to set up, with good documentation; offers a few free starter themes via the WooCommerce store.
- If you're willing to pay, WooCommerce can do just about anything and integrates with almost anything.
- The WooCommerce core plugin is built mostly barebones (using extensions to add functionality), which brings better speed and less bugs.
- Good customer service support and detailed documentation for their paid WooCommerce add-on extensions.
- Offers very powerful Zapier support (requires a paid add-on).
I've never had any point where I've considered using another online store platform with WordPress, or even one of the many non-WordPress hosted ecommerce website subscription solutions.
Cons
- WooCommerce extensions are surprisingly expensive and also subscription-based, requiring an annual fee. Inexpensive third-party alternatives exist, but there is risk involved.
- Building an extended "platform" such as a membership site / offering subscriptions (for example) can require multiple paid WooCommerce add-ons that rack up hundreds of dollars in annual fees.
- WooCommerce mobile app tools do exist, but do not offer much functionality beyond sales reports.
- Highly customized WordPress stores using a lot of plugins are at an increased risk to see major conflicts and performance degradation, and troubleshooting can be difficult.
- Industry: Internet
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
WooCommerce is the most powerful and cost-effective eCommerce solution
Reviewed on 28/12/2020
As a web developer, I use WooCommerce on A LOT of WordPress sites. For most websites, WooCommerce...
As a web developer, I use WooCommerce on A LOT of WordPress sites. For most websites, WooCommerce is the perfect fit and with all the documentation and plugins out there, most needs can be covered pretty much out of the box.
Pros
If you have a WordPress site and you need a shopping cart, you'll probably be using WooCommerce. Sure, there's other options out there but WooCommerce is hands down, the best solution for you. The main WooCommerce plugin is free and that gives you all the common eCommerce options that you would generally need. Then, if you need extra functionality, there are literally hundreds of free and paid plugins that you can install to extend WooCommerce further. And, if you're a programmer (like me), you can write your own PHP to hook into WooCommerce for additional customization. For most businesses though, WooCommerce by itself, or with a few additional plugins (perhaps for custom shipping or payment options) is all that's needed and it's easy to install, configure, and manage.
Cons
WooCommerce is only for WordPress, since it's a WordPress plugin. Although you can really do a lot with WooCommerce and plugins for it, some of the plugins (like subscriptions at $199) can cost a pretty penny. And if you need some custom programming, that could cost even more.