---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Gmail vs Litmus. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Gmail vs Litmus Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/306/email-management/software) > [Gmail \<span\>vs\</span\> Litmus](https://www.getapp.co.nz/compare/91602/102033/gmail/vs/litmus)

# Compare Gmail vs Litmus

Canonical: https://www.getapp.co.nz/compare/91602/102033/gmail/vs/litmus

> Detailed comparison between Gmail and Litmus. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Gmail | Litmus |
| **Overall rating** | 4.8/5 | 4.6/5 |
| **Total Reviews** | 13329 | 52 |
| **Starting Price** | US$0.00 | US$500.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Gmail

- API
- Email Campaign Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- List Management
- Personalisation
- Prioritisation
- Reporting/Analytics
- Search/Filter
- Subscriber Management
- Third-Party Integrations

### Litmus

- A/B Testing
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Geolocation
- List Management
- Monitoring
- Personalisation
- Real-Time Analytics
- Reporting/Analytics
- Third-Party Integrations

## Links

- [View Gmail Profile](https://www.getapp.co.nz/software/91602/gmail)
- [View Litmus Profile](https://www.getapp.co.nz/software/102033/litmus)
- [View Original Comparison](https://www.getapp.co.nz/compare/91602/102033/gmail/vs/litmus)

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