---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Looker vs Funnel. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Looker vs Funnel Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Embedded Analytics Software](/directory/1771/embedded-analytics/software) > [Looker \<span\>vs\</span\> Funnel](https://www.getapp.co.nz/compare/91545/101465/looker/vs/funnel)

# Compare Looker vs Funnel

Canonical: https://www.getapp.co.nz/compare/91545/101465/looker/vs/funnel

> Detailed comparison between Looker and Funnel. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Looker | Funnel |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 282 | 19 |
| **Starting Price** | US$2,000.00 | US$120.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Looker

- API
- Ad hoc Reporting
- Collaboration Tools
- Cross Channel Attribution
- Dashboard
- Data Capture and Transfer
- Functions/Calculations
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Multi-Touch Attribution
- Performance Metrics
- Private Dashboards
- Referral Tracking
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Single Sign On

### Funnel

- API
- Ad hoc Reporting
- Collaboration Tools
- Cross Channel Attribution
- Dashboard
- Data Capture and Transfer
- Functions/Calculations
- Interactive Reports
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Multi-Touch Attribution
- Performance Metrics
- Private Dashboards
- Referral Tracking
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Single Sign On

## Links

- [View Looker Profile](https://www.getapp.co.nz/software/91545/looker)
- [View Funnel Profile](https://www.getapp.co.nz/software/101465/funnel)
- [View Original Comparison](https://www.getapp.co.nz/compare/91545/101465/looker/vs/funnel)

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