---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Brandwatch vs Sked Social. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Brandwatch vs Sked Social Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Social Media Management Tools](/directory/927/social-media-management/software) > [Brandwatch \<span\>vs\</span\> Sked Social](https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social)

# Compare Brandwatch vs Sked Social

Canonical: https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social

> Detailed comparison between Brandwatch and Sked Social. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Brandwatch | Sked Social |
| **Overall rating** | 4.2/5 | 4.4/5 |
| **Total Reviews** | 255 | 77 |
| **Starting Price** | - | - |
| **Free Trial** | No | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Videos |

## Key features

### Brandwatch

- Audience Analytics
- Automated Publishing
- Brand Tracking
- Campaign Planning
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Filtering
- Monitoring
- Multi-Account Management
- Multi-Channel Management
- Natural Language Processing
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Data
- Social Media Integration
- Workflow Management

### Sked Social

- Audience Analytics
- Automated Publishing
- Brand Tracking
- Campaign Planning
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Filtering
- Monitoring
- Multi-Account Management
- Multi-Channel Management
- Natural Language Processing
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Data
- Social Media Integration
- Workflow Management

## Links

- [View Brandwatch Profile](https://www.getapp.co.nz/software/90431/brandwatch)
- [View Sked Social Profile](https://www.getapp.co.nz/software/2035567/sked-social)
- [View Original Comparison](https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Brandwatch vs Sked Social Comparison | GetApp New Zealand 2026","description":"Our free tool can help you get a quick and detailed side-by-side comparison for Brandwatch vs Sked Social. Learn more about each of these software and make the best decision for your business.","url":"https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social","about":[{"@id":"https://www.getapp.co.nz/software/90431/brandwatch#software"},{"@id":"https://www.getapp.co.nz/software/2035567/sked-social#software"}],"breadcrumb":{"@id":"https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social#webpage","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"inLanguage":"en-NZ","isPartOf":{"@id":"https://www.getapp.co.nz/#website"}},{"name":"Brandwatch","description":"Brandwatch is a comprehensive social intelligence suite that combines advanced analytics and artificial intelligence to help businesses understand consumer behavior across digital platforms. The platform offers deep consumer intelligence capabilities that enable organizations to monitor brand perception, track market trends, and analyze consumer sentiment across more than one hundred million online sources. Through its proprietary and generative AI technology, Brandwatch provides structured insights from various online conversations, allowing businesses to identify emerging trends and plan data-driven decisions before competitors.\n\nThe social media management component of Brandwatch, formerly known as the Falcon suite, delivers tools for content creation, publishing, and engagement across multiple social platforms. Organizations can streamline social media operations through a unified content calendar that facilitates collaboration, workflow management, and content approval processes. The platform includes a centralized social inbox that consolidates customer interactions from various networks, enabling teams to deliver consistent customer experiences and respond to inquiries efficiently. Additionally, the crisis management functionality monitors potential threats in real-time, alerting teams to address issues before escalating.\n\nBrandwatch extends its capabilities with an end-to-end influencer marketing solution, formerly Paladin, that helps businesses discover relevant influencers and manage campaigns. The platform serves various industries including financial services, retail, technology, healthcare, and media, with specialized solutions tailored to specific business needs and professional roles. Brandwatch Academy provides certification and professional development opportunities for users to maximize utilization of the platform. The effectiveness of Brandwatch is demonstrated through numerous case studies showing improved engagement metrics, higher conversion rates, and enhanced return on investment for client campaigns.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d648d4e5-58ff-4d58-80f8-fca61ead9c01.png","url":"https://www.getapp.co.nz/software/90431/brandwatch","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/90431/brandwatch#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":255,"ratingValue":4.2},"operatingSystem":"Cloud, Apple, Windows, Linux"},{"name":"Sked Social","description":"Sked is the only platform you need to create, plan, publish, collaborate and analyse your Instagram, Facebook, TikTok, Twitter, Pinterest, YouTube, and Google Business posts online.\n\nSked Social is an all-in-one visual social media management platform for agencies, brands, freelancers, or businesses of any size. Built from the ground up to help you create, store, find and use all your social media marketing content online – whilst collaborating within your team as well as with external clients, stakeholders and partners.\n\nVisually plan your content weeks in advance: Drag content on to your grid or calendar and it will auto-post at the right time.\n\nInvite unlimited users to collaborate - for free: Create a custom approval workflow that includes internal and external stakeholders.\n\nAuto-post to Instagram and the rest of your social channels: Schedule and actually auto-post images, videos, carousels, and even stories with link stickers.\n\nAnswer DMs, comments and tagged posts from Sked Inbox: assign conversations to team members, leave internal notes and respond faster with saved Quick Replies.\n\nTurn Instagram followers into customers with a custom bio link: Link your audience to your website, products, newsletters, media, and any other URL and integrate your Facebook Pixel and Google Analytics IDs for effortless attribution.\n\nImprove your social marketing results and prove your impact: Go from shallow native Instagram, Facebook and LinkedIn analytics to deep insights that show you how to improve and save tons of time with client-ready reports.\n\nJoin us for a 7 day free trial, and discover why over 10,000 businesses trust Sked Social every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e5018ce9-8504-4098-9aed-7d90de815b46.png","url":"https://www.getapp.co.nz/software/2035567/sked-social","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/2035567/sked-social#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":77,"ratingValue":4.4},"operatingSystem":"Cloud, Android, Platform ios"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Media Management Tools","position":2,"item":"/directory/927/social-media-management/software","@type":"ListItem"},{"name":"Brandwatch vs Sked Social","position":3,"item":"https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social","@type":"ListItem"}],"@id":"https://www.getapp.co.nz/compare/90431/2035567/brandwatch/vs/sked-social#breadcrumblist"}]}
</script>
