---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Emma by Marigold vs Oracle Eloqua Marketing Automation. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Emma by Marigold vs Oracle Eloqua Marketing Automation Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Emma by Marigold \<span\>vs\</span\> Oracle Eloqua Marketing Automation](https://www.getapp.co.nz/compare/571/10085/emma/vs/campaign-management)

# Compare Emma by Marigold vs Oracle Eloqua Marketing Automation

Canonical: https://www.getapp.co.nz/compare/571/10085/emma/vs/campaign-management

> Detailed comparison between Emma by Marigold and Oracle Eloqua Marketing Automation. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Emma by Marigold | Oracle Eloqua Marketing Automation |
| **Overall rating** | 4.2/5 | 4.0/5 |
| **Total Reviews** | 156 | 14 |
| **Starting Price** | US$99.00 | US$2,000.00 |
| **Free Trial** | No | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Key features

### Emma by Marigold

- A/B Testing
- API
- Activity Dashboard
- CRM
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Customer Segmentation
- Email Marketing
- Email Templates
- Lead Management
- Lead Nurturing
- Marketing Automation
- Marketing Calendar
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Reporting
- Reporting/Analytics
- Segmentation

### Oracle Eloqua Marketing Automation

- A/B Testing
- API
- Activity Dashboard
- CRM
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Customer Segmentation
- Email Marketing
- Email Templates
- Lead Management
- Lead Nurturing
- Marketing Automation
- Marketing Calendar
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Real-Time Reporting
- Reporting/Analytics
- Segmentation

## Links

- [View Emma by Marigold Profile](https://www.getapp.co.nz/software/571/emma)
- [View Oracle Eloqua Marketing Automation Profile](https://www.getapp.co.nz/software/10085/campaign-management)
- [View Original Comparison](https://www.getapp.co.nz/compare/571/10085/emma/vs/campaign-management)

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