---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Dotdigital vs ActiveCampaign. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Dotdigital vs ActiveCampaign Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/304/campaign-management/software) > [Dotdigital \<span\>vs\</span\> ActiveCampaign](https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign)

# Compare Dotdigital vs ActiveCampaign

Canonical: https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign

> Detailed comparison between Dotdigital and ActiveCampaign. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Dotdigital | ActiveCampaign |
| **Overall rating** | 4.3/5 | 4.6/5 |
| **Total Reviews** | 188 | 2561 |
| **Starting Price** | US$500.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Dotdigital

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customisable Templates
- Email Management
- Email Sequences
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms
- Website Visitor Tracking

### ActiveCampaign

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customisable Templates
- Email Management
- Email Sequences
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms
- Website Visitor Tracking

## Links

- [View Dotdigital Profile](https://www.getapp.co.nz/software/515/dotmailer)
- [View ActiveCampaign Profile](https://www.getapp.co.nz/software/2348/activecampaign)
- [View Original Comparison](https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Dotdigital vs ActiveCampaign Comparison | GetApp New Zealand 2026","description":"Our free tool can help you get a quick and detailed side-by-side comparison for Dotdigital vs ActiveCampaign. Learn more about each of these software and make the best decision for your business.","url":"https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign","about":[{"@id":"https://www.getapp.co.nz/software/515/dotmailer#software"},{"@id":"https://www.getapp.co.nz/software/2348/activecampaign#software"}],"breadcrumb":{"@id":"https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign#webpage","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"inLanguage":"en-NZ","isPartOf":{"@id":"https://www.getapp.co.nz/#website"}},{"name":"Dotdigital","description":"Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys that drive real results. \n\nWith AI-powered insights from WinstonAI, built-in personalization, and integrations with platforms like Shopify, Adobe Commerce/Magento, and your CRM, Dotdigital makes it easy to deliver timely, relevant messages across email, web marketing, SMS marketing, WhatsApp, chat, push, social, ads, and more. \n\nOver 4,000 brands worldwide use Dotdigital to scale engagement, boost conversions, and build stronger customer relationships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/0b161e19-f2c6-4403-acab-3f8f200f91f2.png","url":"https://www.getapp.co.nz/software/515/dotmailer","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/515/dotmailer#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":188,"ratingValue":4.3},"offers":{"price":"500","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"ActiveCampaign","description":"ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/07eabc70-3a67-412d-a587-e3e3f4a882f7.jpeg","url":"https://www.getapp.co.nz/software/2348/activecampaign","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/2348/activecampaign#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":2561,"ratingValue":4.6},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Dotdigital vs ActiveCampaign","position":3,"item":"https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign","@type":"ListItem"}],"@id":"https://www.getapp.co.nz/compare/515/2348/dotmailer/vs/activecampaign#breadcrumblist"}]}
</script>