---
description: Our free tool can help you get a quick and detailed side-by-side comparison for WhatsApp Business API vs Gloo Messaging. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: WhatsApp Business API vs Gloo Messaging Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/1291/sms-marketing/software) > [WhatsApp Business API \<span\>vs\</span\> Gloo Messaging](https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo)

# Compare WhatsApp Business API vs Gloo Messaging

Canonical: https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo

> Detailed comparison between WhatsApp Business API and Gloo Messaging. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | WhatsApp Business API | Gloo Messaging |
| **Overall rating** | 4.7/5 | 4.7/5 |
| **Total Reviews** | 20 | 73 |
| **Starting Price** | - | US$0.00 |
| **Free Trial** | - | Yes |
| **Free Version** | - | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | - | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | - | Live Online, Webinars, Documentation, Videos |

## Key features

### WhatsApp Business API

- 2-Way Messaging
- API
- Alerts/Notifications
- Automated Responses
- Campaign Planning
- Campaign Scheduling
- Communication Management
- Contact Management
- Mass Texting
- Reporting/Analytics
- SMS Messaging
- Scheduled Messaging
- Shortcodes

### Gloo Messaging

- 2-Way Messaging
- API
- Alerts/Notifications
- Automated Responses
- Campaign Scheduling
- Communication Management
- Contact Management
- Customisable Templates
- Engagement Tracking
- For Religious Organizations
- Mass Texting
- Member Communication
- Polls/Voting
- Reminders
- Reporting/Analytics
- SMS Messaging
- Scheduled Messaging
- Shortcodes
- Visitor Tracking

## Links

- [View WhatsApp Business API Profile](https://www.getapp.co.nz/software/2078057/whatsapp-business-api)
- [View Gloo Messaging Profile](https://www.getapp.co.nz/software/2079003/gloo)
- [View Original Comparison](https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"WhatsApp Business API vs Gloo Messaging Comparison | GetApp New Zealand 2026","description":"Our free tool can help you get a quick and detailed side-by-side comparison for WhatsApp Business API vs Gloo Messaging. Learn more about each of these software and make the best decision for your business.","url":"https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo","about":[{"@id":"https://www.getapp.co.nz/software/2078057/whatsapp-business-api#software"},{"@id":"https://www.getapp.co.nz/software/2079003/gloo#software"}],"breadcrumb":{"@id":"https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo#breadcrumblist"},"@id":"https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.co.nz/#website"},"publisher":{"@id":"https://www.getapp.co.nz/#organization"},"inLanguage":"en-NZ"},{"name":"WhatsApp Business API","description":"The WhatsApp Business API is a powerful communication tool that enables businesses to connect with their customers through the world's most popular messaging app. With a conversation-based pricing model, businesses are charged per conversation, which includes all messages delivered within a 24-hour session. This model offers two categories of conversations - user-initiated and business-initiated - each with its own set of benefits.\n\nThe platform also provides businesses with the ability to leverage no-code chatbots to automate and enhance their customer interactions. These chatbots can be easily created using the drag-and-drop bot builder, allowing businesses to handle customer service, send order updates, shipping notifications, payment reminders, and more without the need for manual intervention. Additionally, businesses can send rich media content, such as images, videos, audio, and PDF files, to their customers, further enhancing the communication experience.\n\nThe WhatsApp Business API also offers interactive message features, including quick reply buttons and call-to-action buttons, enabling two-way conversations and seamless customer engagement. Businesses can track real-time delivery status, with delivered, read, and failed receipts, and manage all incoming and outgoing messages through the user-friendly web-based platform. The API also integrates easily with existing CRM, website, POS, Shopify, and Google Sheets systems, allowing for a seamless integration into a business's existing infrastructure. With instant onboarding and the ability to send official, verified messages from a business's name and number, the WhatsApp Business API is a powerful tool for businesses looking to enhance their customer communication and drive growth.","url":"https://www.getapp.co.nz/software/2078057/whatsapp-business-api","@id":"https://www.getapp.co.nz/software/2078057/whatsapp-business-api#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":20},"operatingSystem":"Cloud"},{"name":"Gloo Messaging","description":"Gloo is a communication platform designed to help busy ministry leaders see more connections and life changes in their church. Church leaders leverage advanced texting and automation tools to effectively connect with members, reach more people, and follow up with new guests.","url":"https://www.getapp.co.nz/software/2079003/gloo","@id":"https://www.getapp.co.nz/software/2079003/gloo#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":73},"offers":{"price":"0","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"SMS Marketing Software","position":2,"item":"/directory/1291/sms-marketing/software","@type":"ListItem"},{"name":"WhatsApp Business API vs Gloo Messaging","position":3,"item":"https://www.getapp.co.nz/compare/2078057/2079003/whatsapp-business-api/vs/gloo","@type":"ListItem"}]}]}
</script>
