---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Google Marketing Platform vs Readpeak. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Google Marketing Platform vs Readpeak Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Advertising Agency Software](/directory/299/advertising/software) > [Google Marketing Platform \<span\>vs\</span\> Readpeak](https://www.getapp.co.nz/compare/2046655/2063868/google-marketing-platform/vs/readpeak)

# Compare Google Marketing Platform vs Readpeak

Canonical: https://www.getapp.co.nz/compare/2046655/2063868/google-marketing-platform/vs/readpeak

> Detailed comparison between Google Marketing Platform and Readpeak. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Marketing Platform | Readpeak |
| **Overall rating** | 4.5/5 | 5.0/5 |
| **Total Reviews** | 25 | 1 |
| **Starting Price** | - | €0.00 |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Google Marketing Platform

- A/B Testing
- Ad Inventory Management
- Audience Targeting
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Channel Management
- Customisable Reports
- Data Visualisation
- For Advertising Agencies
- Multi-Channel Marketing
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Website Analytics

### Readpeak

- A/B Testing
- Ad Inventory Management
- Audience Targeting
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Customisable Reports
- Customisable Templates
- Data Visualisation
- For Advertising Agencies
- Mobile Ad Serving
- Multi-Channel Marketing
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Website Analytics

## Links

- [View Google Marketing Platform Profile](https://www.getapp.co.nz/software/2046655/google-marketing-platform)
- [View Readpeak Profile](https://www.getapp.co.nz/software/2063868/readpeak)
- [View Original Comparison](https://www.getapp.co.nz/compare/2046655/2063868/google-marketing-platform/vs/readpeak)

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