---
description: Our free tool can help you get a quick and detailed side-by-side comparison for RedTrack vs Matomo. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: RedTrack vs Matomo Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Affiliate Software](/directory/300/affiliate-marketing/software) > [RedTrack \<span\>vs\</span\> Matomo](https://www.getapp.co.nz/compare/111029/2053481/redtrack-io/vs/matomo)

# Compare RedTrack vs Matomo

Canonical: https://www.getapp.co.nz/compare/111029/2053481/redtrack-io/vs/matomo

> Detailed comparison between RedTrack and Matomo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | RedTrack | Matomo |
| **Overall rating** | 5.0/5 | 4.7/5 |
| **Total Reviews** | 7 | 62 |
| **Starting Price** | US$79.00 | US$9.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Documentation, Videos |

## Key features

### RedTrack

- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Analytics
- Campaign Management
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Monitoring
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Third-Party Integrations

### Matomo

- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Analytics
- Campaign Management
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Data Import/Export
- Performance Metrics
- Private Dashboards
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Third-Party Integrations

## Links

- [View RedTrack Profile](https://www.getapp.co.nz/software/111029/redtrack-io)
- [View Matomo Profile](https://www.getapp.co.nz/software/2053481/matomo)
- [View Original Comparison](https://www.getapp.co.nz/compare/111029/2053481/redtrack-io/vs/matomo)

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