---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Lofty vs RealEstateHalo. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Lofty vs RealEstateHalo Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Estate Agency Software](/directory/803/real-estate-agency/software) > [Lofty \<span\>vs\</span\> RealEstateHalo](https://www.getapp.co.nz/compare/108385/2067154/chime/vs/realestatehalo)

# Compare Lofty vs RealEstateHalo

Canonical: https://www.getapp.co.nz/compare/108385/2067154/chime/vs/realestatehalo

> Detailed comparison between Lofty and RealEstateHalo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Lofty | RealEstateHalo |
| **Overall rating** | 3.9/5 | 4.5/5 |
| **Total Reviews** | 126 | 78 |
| **Starting Price** | - | US$49.99 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Lofty

- Activity Dashboard
- Agent Management
- CRM
- Campaign Management
- Client Management
- Contact Management
- Customisable Branding
- Dashboard
- Email Marketing
- Email Templates
- Lead Capture
- Lead Generation
- Lead Management
- Live Chat
- Marketing Automation
- Reminders
- Reporting/Analytics
- Segmentation
- Task Management
- Transaction Management

### RealEstateHalo

- Activity Dashboard
- Agent Management
- CRM
- Campaign Management
- Client Management
- Contact Management
- Customisable Branding
- Dashboard
- Email Marketing
- Email Templates
- Lead Capture
- Lead Generation
- Lead Management
- Live Chat
- Marketing Automation
- Reminders
- Reporting/Analytics
- Segmentation
- Task Management
- Transaction Management

## Links

- [View Lofty Profile](https://www.getapp.co.nz/software/108385/chime)
- [View RealEstateHalo Profile](https://www.getapp.co.nz/software/2067154/realestatehalo)
- [View Original Comparison](https://www.getapp.co.nz/compare/108385/2067154/chime/vs/realestatehalo)

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