---
description: Our free tool can help you get a quick and detailed side-by-side comparison for Marsello vs Referrizer. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Marsello vs Referrizer Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Marsello \<span\>vs\</span\> Referrizer](https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation)

# Compare Marsello vs Referrizer

Canonical: https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation

> Detailed comparison between Marsello and Referrizer. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Marsello | Referrizer |
| **Overall rating** | 4.3/5 | 4.8/5 |
| **Total Reviews** | 104 | 196 |
| **Starting Price** | US$60.00 | US$99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Marsello

- CRM
- Campaign Management
- Contact Management
- Customer Segmentation
- Customisable Templates
- Email Campaign Management
- Email Marketing
- Lead Capture
- List Management
- Loyalty Cards
- Loyalty Program
- Marketing Automation
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Tracking
- Rewards Management
- SMS Marketing
- Segmentation

### Referrizer

- CRM
- Campaign Management
- Contact Management
- Customer Segmentation
- Customisable Templates
- Email Campaign Management
- Email Marketing
- Lead Capture
- Lead Management
- List Management
- Loyalty Program
- Marketing Automation
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Tracking
- Rewards Management
- SMS Marketing
- Segmentation

## Links

- [View Marsello Profile](https://www.getapp.co.nz/software/105827/goody)
- [View Referrizer Profile](https://www.getapp.co.nz/software/2049711/referral-marketing-automation)
- [View Original Comparison](https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Marsello vs Referrizer Comparison | GetApp New Zealand 2026","description":"Our free tool can help you get a quick and detailed side-by-side comparison for Marsello vs Referrizer. Learn more about each of these software and make the best decision for your business.","url":"https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation","about":[{"@id":"https://www.getapp.co.nz/software/105827/goody#software"},{"@id":"https://www.getapp.co.nz/software/2049711/referral-marketing-automation#software"}],"breadcrumb":{"@id":"https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation#webpage","isPartOf":{"@id":"https://www.getapp.co.nz/#website"},"inLanguage":"en-NZ","publisher":{"@id":"https://www.getapp.co.nz/#organization"}},{"name":"Marsello","description":"Marsello is an omnichannel loyalty platform that scales as your business grows. \n\nEveryone from small business owners to large franchises love Marsello for loyalty. It’s quick to set up, easy to run, and simple to measure.\n\nFirst, it integrates with all major POS and eCommerce platforms. This means brands can get complete oversight of their sales data and customer journeys, no matter where people shop with them.\n\nSecond, you can start right out of the box, or customize everything—think branding, earn options, tiers, points expiry.\n\nLast, the platform can scale with you as you grow. Need advanced loyalty tools? Want to bring loyalty, email and SMS campaigns all under one roof? It’s all possible in Marsello.\n\nReady to launch fast, and see results faster? Get started today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/8346a838-4c3c-42f2-be68-610542acf32b.png","url":"https://www.getapp.co.nz/software/105827/goody","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/105827/goody#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.3,"bestRating":5,"ratingCount":104},"offers":{"price":"60","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"name":"Referrizer","description":"Referrizer is a lead management and marketing automation software that helps businesses capture leads, track customer communication, manage referrals, handle reviews, and more on a centralized platform. It allows staff members to utilize the built-in email marketing tools to manage promotions, loyalty programs, customer segmentation processes, marketing campaigns, and overall customer relationships.\n\nReferrizer enables team members to track referral sources, send event-triggered messages to leads, and distribute rewards to loyal customers. It lets employees build product or service-specific SEO-optimized landing pages with review widgets, business maps, contact information, customer testimonials, and other elements. It also allows marketing professionals to send autoresponder messages, schedule text campaigns, establish two-way communication with customers, create drip campaigns, and send multimedia messages from within a unified platform. \n\nReferrizer allows organizations to utilize Zapier to integrate the platform with several third-party solutions, such as Google Sheets, Salesforce, Google Sheets, Clover, Gravity Forms, and more. Supervisors can access the built-in dashboard to track and view customer communication history details, such as notes, call logs, emails, and text messages.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6dcd94c2-2d75-4920-8a23-e3989301d332.png","url":"https://www.getapp.co.nz/software/2049711/referral-marketing-automation","@type":"SoftwareApplication","@id":"https://www.getapp.co.nz/software/2049711/referral-marketing-automation#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":196},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/204/customer-loyalty/software","@type":"ListItem"},{"name":"Marsello vs Referrizer","position":3,"item":"https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation","@type":"ListItem"}],"@id":"https://www.getapp.co.nz/compare/105827/2049711/goody/vs/referral-marketing-automation#breadcrumblist"}]}
</script>