---
description: Our free tool can help you get a quick and detailed side-by-side comparison for SpyFu vs Keyword Tool. Learn more about each of these software and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: SpyFu vs Keyword Tool Comparison | GetApp New Zealand 2026
---

Breadcrumb: [Home](/) > [SEO/SEM Tools](/directory/313/seo-sem/software) > [SpyFu \<span\>vs\</span\> Keyword Tool](https://www.getapp.co.nz/compare/102447/2060513/spyfu/vs/keyword-tool)

# Compare SpyFu vs Keyword Tool

Canonical: https://www.getapp.co.nz/compare/102447/2060513/spyfu/vs/keyword-tool

> Detailed comparison between SpyFu and Keyword Tool. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | SpyFu | Keyword Tool |
| **Overall rating** | 4.4/5 | 4.3/5 |
| **Total Reviews** | 145 | 36 |
| **Starting Price** | US$39.00 | US$89.00 |
| **Free Trial** | - | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Phone Support, Chat | Email/Help Desk, FAQs/Forum |
| **Training** | In Person, Documentation, Videos | Documentation, Videos |

## Key features

### SpyFu

- API
- Backlink Monitoring
- Campaign Management
- Competitive Analysis
- Customisable Branding
- Customisable Reports
- For PPC Campaigns
- Geotargeting
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- ROI Tracking

### Keyword Tool

- API
- Competitive Analysis
- Data Import/Export
- Data Visualisation
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Multi-Language
- Real-Time Analytics
- SEO Management
- Third-Party Integrations
- Visual Analytics

## Links

- [View SpyFu Profile](https://www.getapp.co.nz/software/102447/spyfu)
- [View Keyword Tool Profile](https://www.getapp.co.nz/software/2060513/keyword-tool)
- [View Original Comparison](https://www.getapp.co.nz/compare/102447/2060513/spyfu/vs/keyword-tool)

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